The Master in Communication and Future Marketing in Madrid provides a unique program where students are ready to adapt to the demands of the 21st century. MA in Communication and Future Marketing in Madrid students will learn how to plan and launch an integrated, marketing & communication campaign for the global market. Students who study for a MA in Communication & Future Marketing gain valuable knowledge about digital marketing, communication tools, emerging modern technologies, and global branding.
By joining the Master in Communication and Future Marketing in Madrid you will learn about the best ways for leveraging email, mobile, social, paid media, analytics, and more. With subjects on innovative marketing, experiential marketing, leadership, and business development, the Master in Communication & Future Marketing in Madrid students will get ready to meet the demands of the highly competitive communications and marketing industry.
DEGREE
Master of Arts in Communication and Future Marketing
DURATION
9 months
LANGUAGES
English
LOCATION
Madrid
ANNUAL INTAKES
OCT | JAN | APR
FORMAT
Afternoons & Evenings
TUITION FEES
€6,450 or €9,900
PROGRAM HIGHLIGHTS
Leading Business School
in Spain in the Area
of Digital Education
Faculty with Practical
Work Experience in
Communication & Marketing
Student Body
Representing More than
70 Different Nationalities
Industrial Visits to
World Renown Companies
Online Simulation Games
& Learning-by-Doing Methodology
Innovation and
Creativity Development
RANKINGS, ACCREDITATIONS & PARTNERSHIPS
Recognized as a Leader in Global Education by Newsweek Magazine
Fully accredited by ASIC Approved by Ofsted and an affiliate of ENQA
The only higher education institution in Spain accredited by Microsoft as a leader in Digital Education
Part of the Microsoft Imagine Academy and offers students official Microsoft certifications
An official member and accredited by the European Council of Business Education
WHAT YOU WILL LEARN
UNDERSTAND THE PRIMARY PRINCIPLES IN MARKETING:
Learn how to prepare and implement integrated marketing campaigns during the Master in Communication & Future Marketing in Madrid.
ACQUIRE CORE BUSINESS COMPETENCIES:
Get competencies needed to work at any communication and future marketing job such as leadership, negotiations, communication, financial analysis, and more.
GET THE KNOWLEDGE NEEDED IN THE DIGITAL REALITY:
Develop your modern technologies skills to manage consumer expectations related to online researching of trends, reading of reviews, and purchasing of products through ecommerce and or on social media.
APPRECIATE INTERCULTURAL COMMUNICATION & BUSINESS PRACTICES:
Learn from your peers and professors. Develop your skills in an international business environment by improving your ability to communicate and collaborate successfully.
CAREER OPPORTUNITIES
The Master in Communication and Future Marketing in Madrid graduates students that are equipped with the in-depth marketing & communication knowledge and tools. In addition to focusing on specialized course material, GBSB Global Business School assists the students studying for the Master in Communication and Future Marketing in Madrid ready to compete in the real world providing students with the opportunity to participate in professional workshops, industry focused presentations, and career assessments.
Get a Job in Communications and Future Marketing with GBSB Global:
Employment At Top Companies
STUDENT TESTIMONIALS
MISOZI TEMBO, Zambia
"GBSB Global is a lot like being at the UN, with over 65 nationalities represented. I love the cultural diversity and I am able to tap into the different worldviews held around me - I feel constantly surrounded by brilliance, creativity and a passion to conquer the world."
GBSB Global Alumna, Class of 2017
JANA DELL, Germany
"I really enjoyed that the teachers came from the marketing and communication field. They were able to give first-hand examples, which gave us great exposure to the business world. We were given a lot of freedom to create and to design our assignments the way we wanted to, which in turn promoted and embraced the creativity of every individual."
GBSB Global Alumna, Class of 2016
Previous
Next
Learn the Latest Advancements in Marketing Which Will Rule the Future
Future Marketing
- Digital Marketing
- Experiential Brand Marketing
(Learning-by-doing: a consultancy study conducted by students and involving a real future marketing case)
Marketing of Innovations
Become an Expert in Communication and Learn How Communication Industry Changed with Appearance of Social Media
Communication Planning & Advertising
(Meetings with Managers & Company Visit*)
Social Media & Public Relations
(Meetings with Managers & Company Visit*)
Practice What You Learned Through a Simulation Business Game and Innovative Collaboration Methodologies
Agile Fundamentals: Scrum, Kanban, Lean and XP
(Agile Methodologies Workshop & Meetings with Managers*)
Strategic Marketing Simulation Business Game
(A practical course in which the students practice the skills by participating in the online simulation game)
Become a Leader and a Global Manager by Obtaining the Skills to Manage Any Marketing & Communication Project or a Start-Up
Project Development & Finance
- Financial Strategies for Business Development
- Entrepreneurial Project Management
Transversal Competencies of Global Leaders
- Communication, Time Management & Leadership
- Ethics & Responsibility
Capstone Master Project:
A practical group project in which the students perform an organizational analysis or audit, a case study or original research on a specific topic of interest.
* Workshops are subject to change. Meetings with managers involve guest speaker lectures on campus as well as practical visits to companies; the number of such meetings may vary.
GBSB Global Business School uses the quarter system where there are four 10 week study periods (or quarters) during the year. Students are expected to attend three quarters, but may attend all four quarters (including summer quarters) to graduate sooner. Summer quarters are available based on the number of students signed up.
STARTING DATES ACADEMIC YEAR 2019- 2020
Our flexible approach to education and unique curricular design allows new students to start their studies in the beginning of each academic quarter. The starting dates for new undergraduate and graduate students are the following:
BBA/MA/MSc Programs
Winter Quarter – January 7, 2019
Spring Quarter – April 1, 2019
Fall Quarter – September 26, 2019
Winter Quarter – January 10, 2020
Spring Quarter – April 13, 2020
WINTER QUARTER
January 2019 - March 2019
Orientation Day
January 7
WEEK 1
January 7 - 11
WEEK 2
January 14 - 18
WEEK 3
January 21 - 25
WEEK 4
Jan. 28 - Feb. 1
WEEK 5
February 4 - 8
WEEK 6
February 11 - 15
WEEK 7
February 18 - 22
WEEK 8
Feb. 25 - Mar. 1
WEEK 9
March 4 - 8
WEEK 10
March 11 - 15
WEEK 11
March 18 - 22
ACCA, MOS exams
March 21 - 27
SPRING QUARTER
April 2019 - June 2019
Orientation Day
April 1
WEEK 1
April 1 - 5
WEEK 2
April 8 - 12
Easter Break
April 14 - 22
WEEK 3
April 23 - 26
WEEK 4
Apr. 29 - May 3
WEEK 5
May 6 - 10
WEEK 6
May 13 - 17
WEEK 7
May 20 - 24
WEEK 8
May 27 - 31
WEEK 9
June 3 - 7
WEEK 10
June 10 - 14
WEEK 11
June 17 - 21
ACCA, MOS exams
June 19 - 26
FALL QUARTER
September 2019 - December 2019
Orientation Days
September 26-27
WEEK 1
Sept. 30 - Oct. 4
WEEK 2
October 7 - 11
WEEK 3
October 14 - 18
WEEK 4
October 21 - 25
WEEK 5
Oct. 28 - Nov. 1
WEEK 6
November 4 - 8
WEEK 7
November 11 - 15
WEEK 8
November 18 - 22
WEEK 9
November 25 - 29
WEEK 10
December 2 - 6
WEEK 11
December 9 - 13
Defense Week
December 16 - 20
WINTER QUARTER
January 2020 - March 2020
Orientation Day
January 10
WEEK 1
January 13 - 17
WEEK 2
January 20 - 24
WEEK 3
January 27 - 31
WEEK 4
February 3 - 7
WEEK 5
February 10 - 14
WEEK 6
February 17 - 21
WEEK 7
February 24 - 28
WEEK 8
March 2 - 6
WEEK 9
March 9 - 13
WEEK 10
March 16 - 20
WEEK 11
March 23 - 27
Defense Week
Mar. 30 - Apr. 3
Global Study Trip
March 27
SPRING QUARTER
April 2020 - June 2020
Orientation Days
April 13-14
WEEK 1
April 13 - 17
WEEK 2
April 20 - 24
WEEK 3
Apr. 27 - May 1
WEEK 4
May 4 - 8
WEEK 5
May 11 - 15
WEEK 6
May 18 - 22
WEEK 7
May 25 - 29
WEEK 8
June 1 - 5
WEEK 9
June 8 - 12
WEEK 10
June 15 - 19
WEEK 11
June 22 - 26
Defense Week
Jun 29 - Jul 3
SPRING HOLIDAYS 2019: March 23 - 31
EASTER BREAK 2019: April 14 - 22
SUMMER HOLIDAYS 2019: July - October 2019
GRADUATION CEREMONY 2019: June 27, 2019
Thesis/Final Master Project Defence (January 2019): (Week 3 of Winter term)
Thesis/Final Master Project Defence (April 2019): (Week 3 of Spring term)
Thesis/Final Master Project Defence (June 2019): (during last week of the month)
CHRISTMAS HOLIDAYS: Dec 21 – Jan 12
SPRING HOLIDAYS 2020: March 28 - April 12
SUMMER HOLIDAYS 2020: June 27 - September
GRADUATION CEREMONY 2020: July 2, 2020
Bank Holidays (Madrid Campus)
April 2019: 18th: Thursday of Eastern(Autonomic), 19th: Friday of Eastern(Statewide)
May 2019: 1st: Day of workers(Statewide), 2nd: Day of Madrid(Autonomic), 15th: San Isidro(Local)
August 2019: 15th: Virgin's ascension(Statewide)
October 2019: 12th: Spain National Day(Statewide)
November 2019: 1st: Todos los Santos(Statewide), 9th: Day of La Almudena(Local)
December 2019: 6th: Day of the Constitution(Statewide), 9th: Inmaculada(Statewide), 25th: Christmas(Statewide)
January 2020: 1st: New Year(Statewide), 6th: Reyes(Statewide)
April 2020: 9th: Thursday of Eastern(Autonomic), 10th: Friday of Eastern(Statewide)
May 2020: 1st: Day of workers(Statewide), 2nd: Day of Madrid(Autonomic), 15th: San Isidro(Local)
August 2020: 15th: Virgin's ascension(Statewide)
JORDI CASTELLS
Academic Background
Bachelor Degree, Telecommunications Engineering, Polytechnic University of Catalunya, Spain
Master Degree, Research and Market Techniques, Open University of Catalunya, Spain
Career Experience
Co-Founder, CLIMB21, Spain
Tutor, ACC1O, Spain
National Expert, YUZZ, Spain
Certified Lego ® Serious Play ® Facilitator
VICTORIANO TRAVIESO MORALES
Academic Background
Bachelor Degree, Law, Universidad de Las Palmas de Gran Canaria, Spain
PG DIP, Legal Studies, Contractual, Conveyancing, Trusts & Equities, European Competition Law, Criminal Law, Commendation, London South Bank University, UK
Postgraduate Degree, Legal Practice, BPP Law School, UK
Career Experience
Senior Spanish Lawyer and English Solicitor, Gimbrere International Advocaten, S.L.P., Spain
Practicing English Solicitor, Stepinlaw Abogados, Spain
Spanish Lawyer and English Solicitor, De Haan & Mulder, S.L.P., Spain
ARIANNA MAZEO
Academic Background
BA, Sociology and Communication, Sapienza Università di Roma, Italy
Master Degree, Education and ICT, University of Catalunya, Spain
Master Degree, European Policies, Digital Creativity and Design Innovation, University Roma Tre, Italy
Career Experience
Senior Managing Director of Master’s Degree in Design and Communication, ELISAVA, Spain
Director, Desis Lab ELISAVA/ Desis Network, Spain
TO BE QUALIFIED FOR ADMISSION TO MASTER IN COMMUNICATION AND FUTURE MARKETING IN MADRID, YOU MUST:
Have earned a Bachelor’s degree (or equivalent) or higher;
be in the process of finalizing your Bachelor’s degree (or equivalent),
or demonstrate a high level of relevant professional experience
Have a high level of English language
Complete all required forms for admission and submit all required documents
Tuition Fee for the Program (60 ECTS credits) for January 2019 and April 2019 Intakes
6,450 EUR
Tuition Fee for the Program (60 ECTS credits) for October 2019 Intake
9,900 EUR
Tuition Fee per Quarter (20 ECTS credits)
3,300 EUR
Tuition Fee per Academic Credit (1 ECTS credit)
165 EUR
(Visiting students)
Payment Conditions:
Minimum Advanced Tuition Payment (EU Students)
3,300 EUR
Due at the time of program acceptance
Minimum Advanced Tuition Payment (Non-EU Students)
4,950 EUR
Due at the time of program acceptance and a requirement to send visa documents
The remaining Tuition Fees are due the first Friday (Week 1) of the program.
Master´s Program Duration: 3 Quarters = 1 Academic Year
A discount may be applied if the student choses to pay
the full amount at the time of program acceptance.
·
If payments are not paid by the deadlines, a penalty fee is applied as per Terms and Conditions.
·
Payment are accepted by bank transfer or PayPal (commission charges apply).
·
Program fees do not include accommodation, flights, insurance or program materials.
·
Students who wish to participate in Global Study Trips may do so by paying additional fees.
