The MBA in Marketing Management in Madrid, Spain teaches critical thinking skills, specialized theory and how it is applied by taking part in practical learning-by-doing projects in the areas of sales management, brand management, market research, digital marketing and product development.
Master in Business Administration in Marketing at GBSB Global Business School in Madrid is within a few MBA marketing programs that teaches experiential marketing, neuromarketing, design thinking and digital advancements.
The MBA in Marketing Management in Madrid not only prepares students honing their marketing proficiencies, but advises them on how to put these skills into practical use. GBSB Global Business School graduates from the MBA in Marketing Management in Madrid are vastly desirable, entering the highly competitive world of marketing management in Europe and around the world.
DEGREE
MBA in Marketing Management
DURATION
10 months
LANGUAGES
English
LOCATION
Madrid
ANNUAL INTAKES
SEP | JAN | APR
FORMAT
Full Time | Daytime
TUITION FEES
€15,050
PROGRAM HIGHLIGHTS
Faculty Are Current
Marketing Managers & Directors
Outside Classroom Learning
and Company Visits
Practical Learning and Use
of the Best Case-Studies
Access to a Wide Variety
of Exclusive Networking Events
Student Body Representing
More than 70 Nationalities
Career Prospects with
Renowned International Companies
RANKINGS, ACCREDITATIONS & PARTNERSHIPS
Fully accredited by ASIC approved by Ofsted and an affiliate of ENQA
MBA Program is Accredited by the European Council for Business Education
Ranked as Tier One in the Global MBA Rankings in CEO Magazine
The only higher education institution in Spain accredited by Microsoft as a leader in digital education
Awarded as a Five Stars Program by QS Ranking System
WHAT YOU WILL LEARN
ANALYZE AND REALIZE SOLUTIONS:
Gain the ability to examine international business practices and trends effectively to generate successful marketing solutions for markets in Spain, Europe and worldwide, both stable and emerging with your MBA in Madrid.
ATTAIN PRACTICAL KNOWLEDGE:
Earn a MBA in Marketing Management in Madrid and gain skills to lay the strategic groundwork to assess and employ effective marketing management strategies.
BE UP-TO-DATE WITH TODAY’S HI-TECH MARKET:
Learn the digital marketing methods used across various industries and apply the fitting processes to your company. Apply brand-new innovative marketing practices and techniques to marketing campaigns in Spain, Europe and worldwide.
EMBRACE INTERCULTURAL BUSINESS PRACTICES:
Become culturally adept, able to communicate thoroughly and navigate the international marketplace with ease by studying the MBA in Marketing Management in Spain.
MEET THE CHALLENGES IN THE 21ST CENTURY:
Learn design marketing strategies and other initiatives that focus on globalization in addition to sustainable and ethical issues that need to be addressed in business today.
CAREER OPPORTUNITIES
Invest in your future and develop your career exponentially by gaining an MBA in Marketing Management in Madrid. Benefit from the numerous Marketing Management career development resources GBSB Global Business School in Madrid provides from specialized activities and events, on campus networking functions to career evaluation services with valued professionals. GBSB Global faculty and staff support students studying for their MBA in Marketing Management by helping them to prepare for the next chapter of their career.
STUDENT TESTIMONIALS
AIZAT KALBERGENOVA, Kazakhstan
"The most important thing about GBSB Global and my decision to study here was that is embodied diversity. It also made a difference that the admissions process was very easy and straightforward. The academic department was very responsive. I was treated with respect. During my studies, I worked with case studies which I found to be very interesting and applicable to what was happening in the real world. Every class was practical and focused on how we would graduate to be future leaders working with various individuals from different backgrounds and cultures."
GBSB Global Alumna, Class of 2016
DAVID DICKENS, Sweden
"I really liked the hands-on approach professors took and the small classes that made for a completely individualized learning experience. I felt motivated to come prepared and ready to participate in every single class. I use the skills I acquired from GBSB Global on a daily basis, both from the marketing angle and from the business development perspective. I feel the school did an excellent job teaching interpersonal and communication skills. Problem solving, one of the most important skills in business I believe, is often overlooked at universities, but this was not the case at GBSB Global. It was addressed thoroughly through case studies and has increased my career potential greatly."
GBSB Global Alumnus, Class of 2014
Previous
Next
Business Essentials
All You Need to Get Ready
- Microsoft Excel (Training for Certification)
- Self-awareness Workshop
- Stress & Conflict Management Workshop
- Spanish for Beginners (optional)
Core Courses
- The Government and Legal Environment of Business
- Marketing Management
- Managerial Accounting
- Financial Accounting
- Statistical Analysis for Management
- Understanding International Macroeconomy
- Operations Management
- Cost Accounting
- Corporate Finance
Become a Leader & a Global Manager
International Business Management
- Global Strategy and Management
- Global Project Management
- Geopolitics of World Business
(Global Study Trip to world organizations or event management of a real conference)
Develop Your Soft Skills
- Leadership and Managing Multicultural Teams
- Cross-Cultural Negotiations & Communication
- Ethics & Responsibility
Boost Your Innovation Potential
Understand Innovation (the Engine of the New Economy)
- Creativity and Psychology of New Product Development
- Globalization of Innovation
- Digital Strategy
Work in Intra & Entrepreneurial Settings
- Discovering Entrepreneurial Opportunities
- Entrepreneurial Finance
Learning-by-Doing & Career Progression
Business Simulation Module
A simulation recreates real world experiences so that learners can practice in a risk-free environment. Empower students - by taking control of a business enterprise, participants see and understand how a business works from top to bottom.
Industrial Visits & Guest Speakers
During your MBA program you will visit several multinational and start-up companies, business incubators and organizations of different kinds. You will also meet key people from different industries. This will help you to understand how professionals conduct business in the real world.
Boost Your Career
Various career assessment workshops are part of your MBA program. You will also have a chance to attend career fairs, company presentations on campus and use our career portal for great internships and job offers.
MBA in Marketing
3 courses from this list:
Market Research
Digital Marketing
Design & Creation of E-commerce
Brand Management
Consulting Project:
An integral part of your learning journey and a stepping stone to your career progression. It is intentionally designed as a challenging, yet enriching experience. You will integrate and apply skills and knowledge acquired across various business modules, a process that requires your in-depth reflection, thoughtfulness, innovative mindset, and, above all, eagerness to stretch yourself.
* The list of electives is updated annually. Electives are subject to availability and change.
GBSB Global Business School uses the quarter system where there are four 10 week study periods (or quarters) during the year. Students are expected to attend three quarters, but may attend all four quarters (including summer quarters) to graduate sooner. Summer quarters are available based on the number of students signed up.
STARTING DATES ACADEMIC YEAR 2020- 2021
Our flexible approach to education and unique curricular design allows new students to start their studies in the beginning of each academic quarter. The starting dates for new undergraduate and graduate students are the following:
MBA Programs
Fall Quarter – September 14, 2020
Winter Quarter – January 11, 2021
Spring Quarter – April 9, 2021
FALL QUARTER
September 2020 - December 2020
Orientation Days
Sept 24-25 (BCN), Sept 25 (MAD)
Pre-Weeks (MBA)
September 14 - 25
WEEK 1
Sept. 28 - Oct. 2
WEEK 2
October 5 - 9
WEEK 3
October 11 - 16
WEEK 4
October 19 - 23
WEEK 5
October 26 - 30
WEEK 6
November 2 - 6
WEEK 7
November 9 - 13
WEEK 8
November 16 - 20
WEEK 9
November 23 - 27
WEEK 10
Nov. 30 - Dec. 4
WEEK 11
December 7 - 11
Defense Week
December 14 - 18
Christmas Holidays
Dec. 19 - Jan. 10
WINTER QUARTER
January 2021 - March 2021
Orientation Day
January 11
WEEK 1
January 11 - 15
WEEK 2
January 18 - 22
WEEK 3
January 25 - 29
WEEK 4
February 1 - 5
WEEK 5
February 8 - 12
WEEK 6
February 15 - 19
WEEK 7
February 22 - 26
WEEK 8
March 1 - 5
WEEK 9
March 8 - 12
WEEK 10
March 15 - 19
WEEK 11
March 22 - 26
Defense Week
Mar. 29 - Apr. 2
Global Study Trip
March 26 (Tentative)
Spring Holidays
Mar. 27 - Apr. 11
SPRING QUARTER
April 2021 - June 2021
Orientation Days
April 9
WEEK 1
April 12 - 16
WEEK 2
April 19 - 23
WEEK 3
Apr. 26 - Apr. 30
WEEK 4
May 3 - 7
WEEK 5
May 10 - 14
WEEK 6
May 17 - 21
WEEK 7
May 24 - 28
WEEK 8
May 31 - June 4
WEEK 9
June 7 - 11
WEEK 10
June 14 - 18
WEEK 11
June 21 - 25
Defense Week
Jun 28 - Jul 2
Graduation Ceremony
July 1 (tentative)
Summer Holidays
June 26 - September
CHRISTMAS HOLIDAYS: December 19 - January 10
SPRING HOLIDAYS 2021: March 27 - April 11
Bank Holidays (Madrid Campus)
October 2020: 12th: Spain National Day(Statewide)
November 2020: 1st: Todos los Santos(Statewide), 9th: Day of La Almudena(Local)
December 2020: 6th: Day of the Constitution(Statewide), 9th: Inmaculada(Statewide), 25th: Christmas(Statewide)
January 2021: 1st: New Year(Statewide), 6th: Reyes(Statewide)
April 2021: 1st: Thursday of Eastern(Autonomic), 2nd: Friday of Eastern(Statewide)
May 2021: 1st: Day of workers(Statewide), 2nd: Day of Madrid(Autonomic), 15th: San Isidro(Local)
August 2021: 15th: Virgin's ascension(Statewide)
VICTORIA BALLESTA
Academic Background
Bachelor Degree, Law, Universitat de Barcelona, Spain
MBA, ESADE Business School, Spain
MBA, Exchange Program, UCLA, USA
MA, Digital Marketing & Inbound Marketing, IEBS Business School, Spain
PhD, Civil Law, Universitat de Barcelona, Spain
Career Experience
Founder & Manager, Victoria’s Cakes, Spain
Marketing & Digital Manager, CLB/Teknon/Ruber Internacional/Inmaculada, Spain
Marketing & Trade Marketing Manager/Business Development Manager, Omega Pharma, Spain
REYNALD NAULLEAU
Academic Background
BBA, SKEMA Business School, France
MSc, Strategic Tourism Management, SKEMA Business School/European School of Management, France
Career Experience
CEO & Founder, ZGOAT, France
Area Manager, Golden Tulip Hospitality Group, France
Sales Manager, Louvre Hotels, France
RITA RUEFF LOPES
Academic Background
Bachelor Degree, Psychology, ISCTE, Portugal
MA, Human Resources Management and Services, The University of Bolton, UK
PhD, HRM and Organizational behavior, ISCTE, Portugal
Career Experience
Founder, Refugees Aid Barcelona, Spain
Lecturing / Research projects / Master Thesis Coordination, ESADE Business School, Spain
Analyst of NGO Activities, SIGWATCH, Germany
Country Manager, Datamonitor, UK
MOISES ROJAS DONADA
Academic Background
BBA, Universitat Autonoma de Barcelona, Spain
MSc, Business Research, Universitat de Barcelona, Spain
Master Degree, Financial Management and Finance, Universitat de Barcelona, Spain
Career Experience
Accountant and Financial Consultor, Moises Rojas Gras, Spain
Associate Professor, Pompeu Fabra University, Spain
Associate Professor, CEA Study Abroad, Spain
Associate Professor, Universitat Politècnica de Catalunya, Spain
Manager, Caixa, Spain
Manager, BBVA, Spain
ELENA TECCHIATI
Academic Background
Bachelor Degree, Psychology, University of Cologne, Germany
Master Degree, Organizational Psychology and Human Resources, University of Ramon Llull, Spain
Career Experience
Coach and Trainer, Liw E.V. & Liw B&T, Bayer Business Services, Germany
Assistant, RHR International, Germany
Advertising and Event Manager, Kat Marketing, Germany
TO BE QUALIFIED FOR ADMISSION TO MBA IN MARKETING IN MADRID, YOU MUST:
Have earned a Bachelor’s degree (or equivalent) or higher;
be in the process of finalizing your Bachelor’s degree (or equivalent),
or demonstrate a high level of relevant professional experience
Have a high level of English language
Complete all required forms for admission and submit all required documents
Enrolment Fee (Paid upon Admission)
200 EUR
Annual Administrative Fee
950 EUR
Tuition Fee for the Program (90 ECTS credits)
15,050 EUR
Tuition Fee per Quarter (20 ECTS credits)
7,320 EUR
Tuition Fee per Academic Credit (1 ECTS credit)
244 EUR
(Visiting students)
Payment Conditions:
Minimum Advanced Tuition Payment (EU Students)
5,017 EUR
Due at the time of program acceptance
Minimum Advanced Tuition Payment (Non-EU Students)
7,525 EUR
Due at the time of program acceptance and a requirement to send visa documents
The remaining Tuition Fees are due the first Friday (Week 1) of the program.
Master´s Program Duration: 3 Quarters = 1 Academic Year
A discount may be applied if the student choses to pay
the full amount at the time of program acceptance.
·
If payments are not paid by the deadlines, a penalty fee is applied as per Terms and Conditions.
·
Payment are accepted by bank transfer or PayPal (commission charges apply).
·
Program fees do not include accommodation, flights, insurance or program materials.
·
Students who wish to participate in Global Study Trips may do so by paying additional fees.
