Master in Communication and Future Marketing in Madrid
Ranked Top-5 in Spain by El Mundo 2024Lead the future of communication and marketing innovation. The Master in Communication and Future Marketing in Madrid prepares you to thrive in a fast-changing, digital-first world by mastering key areas such as brand storytelling, content strategy, and data-driven marketing. Through real-world projects and expert-led classes, you’ll learn to create impactful campaigns that connect with global audiences. Based in Madrid, a capital city known for its dynamic energy and creative spirit, this program provides the perfect setting to inspire new ideas. Build an international network, gain valuable hands-on experience, and become a leader in future-focused marketing.
In 2024, GBSB Global’s Master in Communication and Future Marketing was ranked among the Top-5 Marketing Masters in Spain by the El Mundo Ranking, a prestigious evaluation of the country’s top higher education programs, based on academic excellence, reputation, and employer feedback.
Key Information
Duration
Languages
Location
Annual Intakes
January
April
Format
Program Highlights
Why study Master in Communication and Future Marketing in Madrid?
Top-5 Marketing Master in Spain
Recognized by the 2024 El Mundo Ranking for academic excellence and industry impact.
Study in Spain’s Business Hub
Madrid offers unparalleled access to top marketing firms, media agencies, and global brands.
Learn from Industry Experts
Gain insights directly from marketing leaders, CEOs, and professionals driving innovation.
Alumni Marketing Chapter
Connect with a powerful network of graduates for best practices, events, and unique opportunities.
Global Industry Access
Engage in company visits, networking events, and exclusive field trips in the vibrant capital.
Program Structure
Learn the Latest Advancements in Marketing Which Will Rule the Future
Future Marketing
- Digital Marketing
- Experiential Brand Marketing
(Learning-by-doing: a consultancy study conducted by students and involving a real future marketing case)
Marketing of Innovations
Become a Communication Expert and Learn How Communication Industry Changed with the Appearance of Social Media
Communication Planning & Advertising
Social Media & Public Relations
Practice What You Learned Through a Simulation Business Games and Innovative Collaboration Methodologies
Agile Fundamentals: Scrum, Kanban, Lean and XP
Strategic Marketing Simulation Business Game
(A practical course in which the students practice the skills by participating in the online simulation game)
Become a Leader and a Global Manager by Obtaining the Skills to Manage Any Marketing & Communication Project or a Start-Up
Project Development & Finance
- Financial Strategies for Business Development
- Entrepreneurial Project Management
Transversal Competencies of Global Leaders
- Communication, Time Management & Leadership
- Ethics & Responsibility
Capstone Master Project
A practical group project in which the students perform an organizational analysis or audit, a case study or original research on a specific topic of interest.
* Workshops are subject to change. Meetings with managers involve guest speaker lectures on campus as well as practical visits to companies; the number of such meetings may vary.
Our Accreditations, Rankings & Global Recognitions
Discover the certifications and achievements that set our GBSB Global Business School apart, ensuring the highest standards in business education.
Qualification
Higher Education Program: Master of Arts in Communication and Future Marketing (continued education)
Accreditation Status: A master’s degree awarded by GBSB Global Business School in Switzerland and internationally accredited by Accreditation Council for Business Schools and Programs (ACBSP) and Accreditation Service for International Schools, Colleges and Universities (ASIC)
Admissions Information
To be qualified for admission to the Master in Communication and Future Marketing in Madrid, you must:
- Have earned a Bachelor’s degree (or equivalent) or higher;
be in the process of finalizing your Bachelor’s degree (or equivalent),
or demonstrate a high level of relevant professional experience - Proof of Proficiency in the English Language
- Complete all required forms for admission and submit all required documents
Provide Proof of Proficiency in the English Language
- English as a native language;
- TOEFL – Minimum score: 213 (computer based), 79/93 (internet based), or 550 (paper based);
- IELTS – Minimum score: 6.5;
- Cambridge ESOL, Certificate in Advanced English (CAE) – Minimum score: C1;
- English as the language of instruction during previous studies in the formal educational system;
- Internal English level testing at GBSB Global.
Submit all necessary admission forms and documents
- Contact the Admissions Office by filling out an online request form or by speaking with an agency representative
- An admissions officer will schedule an interview with you
- Send the documentation required by the chosen Program
- Enroll and confirm your place
Tuition Fee
The Total Fee for the Program – 9 900 EURO.
The program cost includes registration (€ 200) and administrative (€ 950) and program fees (€ 8 750).
Special offers and scholarships are available for early applicants and winners of scholarship competitions.
Apply for this course
Apply for Master program and gain essential skills for global business success. Take the next step towards a rewarding career, start your application today!
New Madrid Campus | Opening in October 2025!
We are delighted to introduce our brand new campus in the vibrant heart of Madrid, just minutes from the iconic Retiro Park. Spread over two floors of modern, thoughtfully designed space, the campus combines cutting-edge digital technology with comfortable, inspiring learning environments. Inside, you’ll find state-of-the-art classrooms, flexible co-working areas, a well-equipped library, conference and meeting rooms, and a welcoming cafeteria – all designed to foster creativity and collaboration. Step outside to our tranquil garden, the perfect spot for relaxation or informal conversation. With its fresh, contemporary aesthetic and focus on innovation, this campus will be a hub for forward-thinking education. GBSB Global Business School’s new Madrid campus will open in October 2025.
Resources
Discover comprehensive information about the program structure and additional details.
Program Brochure
Academic Calendar
Application Guidelines
The program has already had a great impact on me. My study habits are much better, my confidence has grown, and I’ve developed a stronger understanding of different cultures.
Student Story
From International Classroom to Joining Global Fashion Giant: Camille’s Journey
Join Camille Gardent, a French student who took her career to new heights with GBSB Global’s Master’s in Communications and Future Marketing. In her interview, Camille reflects on how the program refined one’s marketing and communication expertise, provided valuable international work experience through flexible evening classes, and ultimately led to a new permanent role as a Membership Brand Specialist at Nike Paris. Watch now to see how GBSB Global can elevate your professional journey.
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