The Master in Communication & Future Marketing in Barcelona teaches students the most successful ways of planning and launching an integrated, multi-channel communication and marketing campaign on the international stage.
Studying for a MA in Communication and Future Marketing in Barcelona develops students’ proficiency in communication, global marketing, emerging technologies, and company and personal branding. With courses on experiential marketing, international negotiations, and digital marketing, the Master in Communication and Future Marketing in Barcelona students will be prepared to step into the global marketing and communication arena.
Studying at GBSB Global Business School and earning a MA in Communication and Future Marketing degree demonstrates that students have learned to collaborate, be analytical, and to evolve with an ever-changing professional environment that is primarily focused on trends in technology and the consumers that use it.
DEGREE
Master of Arts in Communication and Future Marketing
DURATION
9 months
LANGUAGES
English
LOCATION
Barcelona or Blended
ANNUAL INTAKES
OCT | JAN | APR | JUL
FORMAT
Afternoons & Evenings
TUITION FEES
€7,750
PROGRAM HIGHLIGHTS
Leader in Digital
Education in Spain
Faculty with Communication
and Marketing Experience
Students from
70 Different Countries
Multiple Company Visits
and Practical Knowledge
Learning-by-Doing
Teaching Methodology
& Simulation Games
Innovation and
Creativity Development
RANKINGS, ACCREDITATIONS & PARTNERSHIPS
Recognized as a Leader in Global Education by Newsweek Magazine
Accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
The only higher education institution in Spain accredited by Microsoft as a leader in Digital Education
Awarded as a Four Stars Business School by QS Ranking System
An official member and accredited by the European Council of Business Education
WHAT YOU WILL LEARN
DISCOVER THE CORE COMPETENCIES IN MARKETING:
Learn how to design and launch integrated marketing campaigns studying for a marketing and communication master in Barcelona.
LEARN ESSENTIAL BUSINESS TOOLS:
Work in any company related to communication & future marketing, improve an already existing business by employing innovative marketing & communication tools, leadership, and negotiation techniques.
DEVELOP SKILLS REQUIRED BY THE DIGITAL ECONOMY:
Advance your digital skills to assist a customer base that elects to research trends, read reviews, and purchase goods through ecommerce platforms and social media channels.
UNDERSTAND INTERCULTURAL BUSINESS PRACTICES:
Study with students from around the world and learn how to thrive in a multinational business environment by cultivating an ability to communicate and collaborate effectively.
CAREER OPPORTUNITIES
The Master in Communication and Future Marketing in Barcelona will bring you up to date with the latest communication and marketing concepts and techniques, preparing students for a career in this exciting and ever-evolving industry. GBSB Global supports its Master in Communication and Future Marketing in Barcelona students ready to take their career to new heights by offering students the opportunity to attend specialized workshops, corporate presentations on campus, and career assessment sessions.
Get a Job in Communications and Future Marketing with GBSB Global:
Employment At Top Companies
STUDENT TESTIMONIALS
MISOZI TEMBO, Zambia
"Studying for a Master in Communication and Future Marketing is a dream come true. The program is wonderfully forward and well curated, the professors bring their knowledge and very real professional experiences into the classroom, effectively preparing students for the marketplace. In short, what I am learning is innovative, current, and very applicable."
GBSB Global Alumna, Class of 2017
JAD HAIDAR, Lebanon
"I liked the integration of communication within the marketing field and certain courses in the curriculum which gave me a new perspective of marketing and helped me develop new skills to better my understanding of the market. I really liked Barcelona because it was a cultural clash compared to my home in Lebanon."
GBSB Global Alumnus, Class of 2015
Previous
Next
Learn the Latest Advancements in Marketing Which Will Rule the Future
Future Marketing
- Digital Marketing
- Experiential Brand Marketing
(Learning-by-doing: a consultancy study conducted by students and involving a real future marketing case)
Marketing of Innovations
Become an Expert in Communication and Learn How Communication Industry Changed with Appearance of Social Media
Communication Planning & Advertising
(Meetings with Managers & Company Visit*)
Social Media & Public Relations
(Meetings with Managers & Company Visit*)
Practice What You Learned Through a Simulation Business Game and Innovative Collaboration Methodologies
Agile Fundamentals: Scrum, Kanban, Lean and XP
(Agile Methodologies Workshop & Meetings with Managers*)
Strategic Marketing Simulation Business Game
(A practical course in which the students practice the skills by participating in the online simulation game)
Become a Leader and a Global Manager by Obtaining the Skills to Manage Any Marketing & Communication Project or a Start-Up
Project Development & Finance
- Financial Strategies for Business Development
- Entrepreneurial Project Management
Transversal Competencies of Global Leaders
- Communication, Time Management & Leadership
- Ethics & Responsibility
Capstone Master Project:
A practical group project in which the students perform an organizational analysis or audit, a case study or original research on a specific topic of interest.
* Workshops are subject to change. Meetings with managers involve guest speaker lectures on campus as well as practical visits to companies; the number of such meetings may vary.
VICTORIA BALLESTA
Academic Background
Bachelor Degree, Law, Universitat de Barcelona, Spain
MBA, ESADE Business School, Spain
MBA, Exchange Program, UCLA, USA
MA, Digital Marketing & Inbound Marketing, IEBS Business School, Spain
PhD, Civil Law, Universitat de Barcelona, Spain
Career Experience
Founder & Manager, Victoria’s Cakes, Spain
Marketing & Digital Manager, CLB/Teknon/Ruber Internacional/Inmaculada, Spain
Marketing & Trade Marketing Manager/Business
Development Manager, Omega Pharma, Spain
CARLES REVILLA
Academic Background
Bachelor Degree, International Trade, Universitat Pompeu Fabra, Spain
Bachelor Degree, Economics and Business, Universitat Pompeu Fabra, Spain
Master Degree, International Business and Marketing, Johannes Kepler Universitat Linz, Spain
Career Experience
Digital Strategist, Freelance, Spain
International Digital Marketing Manager, ACC1O, Spain
Export Manager of European Markets, Delta, Spain
JESÚS OLIVER FERRER
Academic Background
Bachelor Degree, Marketing, Universidad de Barcelona, Spain
MBA, Marketing, ESIC Business School, Spain
Career Experience
Founder, WEARECENTRIC, Spain
Partner, Sitka Capital, Spain
Marketing Director, Casio España S.L., Spain
Strategic Marketing Consultant, Freelance, Spain
ELENA TECCHIATI
Academic Background
Bachelor Degree, Psychology, University of Cologne, Germany
Master Degree, Organizational Psychology and Human Resources, University of Ramon Llull, Spain
Career Experience
Coach and Trainer, Liw E.V. & Liw B&T, Bayer Business Services, Germany
Assistant, RHR International, Germany
Advertising and Event Manager, Kat Marketing, Germany
TO BE QUALIFIED FOR ADMISSION TO MASTER IN COMMUNICATION AND FUTURE MARKETING IN BARCELONA, YOU MUST:
Have earned a Bachelor’s degree (or equivalent) or higher;
be in the process of finalizing your Bachelor’s degree (or equivalent),
or demonstrate a high level of relevant professional experience
Proof of Proficiency in the English Language:
- English as a native language;
- TOEFL - Minimum score: 213 (computer based), 79/80 (internet based), or 550 (paper based);
- IELTS - Minimum score: 6.0;
- Cambridge ESOL, Certificate in Advanced English (CAE) - Minimum score: C;
- English as the language of instruction during previous studies in the formal educational system;
- Internal English level testing at GBSB Global.
Complete all required forms for admission and submit all required documents
On Campus
Application Fee
100 EUR
Enrolment Fee (Paid upon Admission)
200 EUR
Annual Administrative Fee
950 EUR
Tuition Fee for the Program (60 ECTS credits)
7,750 EUR
Tuition Fee per Quarter (20 ECTS credits)
2,967 EUR
Tuition Fee per Academic Credit (1 ECTS credit)
148 EUR
(Visiting students)
Payment Conditions:
Minimum Advanced Tuition Payment (EU Students)
2,967 EUR
Due at the time of program acceptance
Minimum Advanced Tuition Payment (Non-EU Students)
4,950 EUR
Due at the time of program acceptance and a requirement to send visa documents
The remaining Tuition Fees are due the first Friday (Week 1) of the program.
Master´s Program Duration: 3 Quarters = 1 Academic Year
A discount may be applied if the student choses to pay
the full amount at the time of program acceptance.
·
If payments are not paid by the deadlines, a penalty fee is applied as per Terms and Conditions.
·
Payments are accepted online or by bank transfers (commission charges may apply).
·
Program fees do not include accommodation, flights, insurance or program materials.
·
Students who wish to participate in Global Study Trips may do so by paying additional fees.
