DURATION
FULL TIME - 2 + 1 YEARS
PART TIME - 4 YEARS + UP TO 2 YEARS
LANGUAGES
English
LOCATION
Madrid
ANNUAL INTAKES
OCT | JAN | APR
FORMAT
Face-to-face | Online
Turn your passion for sports and business into action with GBSB Global's Bachelor in Sports and eSports Management in Madrid. Our campus is a digital learning hub where you'll gain the expertise to excel in the exciting world of global sports. Graduates of this program will be equipped with the most advanced theories and practical skills necessary for a successful career in these sectors.
The curriculum covers a wide range of competencies, including those relevant to both business-to-business (B2B) and business-to-consumer (B2C) contexts, as well as essential elements of business management, strategy and leadership that have broad application in the global sports industries. Gain insight into the latest trends and influences shaping the business landscape, learn effective talent management, financial planning and budgeting, marketing and public relations strategies, event operations, and more. Equipped with cutting-edge digital tools and knowledge, graduates of the Bachelor of Arts in Business with a specialization in Sports & eSports Management will emerge well-prepared to navigate the intricacies of global sports markets.
Throughout this innovative BA program, students have the opportunity to focus on specific areas that align with their interests while receiving a comprehensive business education with a digital focus.
QUALIFICATIONS
GBSB Global Business School is authorized by the Department of Education, Science, and Universities of the Madrid Regional Government as a Foreign Educational Center in Spain with code 28082198 to deliver Undergraduate Higher Diploma in Business Administration and Digital Innovation (120 ECTS, EQF/MQF Level 5) face-to-face from our campus in Madrid. Once you’ve obtained your Undergraduate Higher Diploma in Business Administration and Digital Innovation, tailor your final year to your needs, culminating in your Bachelor (B.A.) of Business Administration and Digital Innovation with Sports & eSports Management (180 ECTS, EQF/MQF Level 6) delivered by GBSB Global Business School either in Madrid, Online, in Malta, or go to our campus in Barcelona to combine your online studies with an additional Diploma in Applied Business Innovation.
YEAR 1 & 2
QUALIFICATION
Higher Education Program: Undergraduate Higher Diploma in Business Administration and Digital Innovation
Accreditation Status: An officially recognized qualification awarded by GBSB Global Business School, licensed as Higher Education Institution by the Malta Further & Higher Education Authority (License number: 2020-012).
MQF/EQF Level: MFHEA deems this qualification to be at Level 5 of the Malta Qualifications Framework and the European Qualifications Framework for Lifelong Learning.
Number of ECTS Credits: 120 ECTS
RANKINGS, ACCREDITATIONS AND PARTNERSHIPS
Accredited by Madrid Regional Government
GBSB Global is accredited by the Accreditation Council for Business Schools and Programs (ACBSP) in the USA
GBSB Global is accredited by the Accreditation Service for International Schools, Colleges and Universities (ASIC) in the UK
Awarded as a Five Star Program by QS Ranking System
GBSB Global Business School has been ranked by Forbes in its 2022 List of Best Business Schools in Spain
TESTIMONIALS
Aldana Daurova, Kazakhstan
"Three years at GBSB Global Business School were unforgettable and filled with experience, knowledge, fun, assignments, group projects, ups and downs, internships, and job rejections. Coming to Barcelona to study Business Administration and Sports Management was one of the best decisions.
Thanks to the GBSB Global Business School, I had the opportunity to meet people from over 20 countries and learn about other cultures. Networking, discovering different points of view and just being a student in Barcelona for three years had a positive impact on my personal and professional development.
GBSB Global stands as a symbol of inclusivity, fostering a diverse community that prospers through the exchange of ideas and the recognition of different perspectives."
PROGRAM HIGHLIGHTS
Benefit from an international faculty with a proven track record in the field.
Gain access to world-class sports facilities, organizations and events.
Participate in business workshops to foster critical thinking and develop the skills needed to succeed in the sports marketplace.
Gain insights from business professionals with a background in sports administration.
Secure career opportunities with top sports clubs and organizations.
Enjoy a diverse student body (150+ nationalities).
PROGRAM STRUCTURE
The Business Bachelor program in Sports and eSports Management in Madrid places a spotlight on marketing and business fundamentals that are relevant to the worldwide sports industry. Students will delve into marketing, cultivate critical thinking and decision-making abilities, and explore innovative concepts intended to foster leadership in sports management.
The Business Bachelor program specializing in Sports & eSports Management consists of 180 ECTS credits, which includes mandatory courses in general business acumen and comprehensive core courses specific to Sports & eSports Management.
YOUR BACHELOR JOURNEY AT A GLANCE
| Year 1 | L5 | Madrid |
MFHEA + Department of Education, Science and Universities in Madrid |
Undergraduate Higher Diploma in Business Administration and Digital Innovation (120 ECTS, EQF/MQF Level 5) | |
| Year 2 | |||||
| Year 3 | L6 | Option 1 | Malta |
MFHEA |
Bachelor of Business Administration and Digital Innovation (180 ECTS, MQF/EQF Level 6) |
| Option 2 | Online | ||||
| Option 3 |
Online Barcelona or Madrid |
MFHEA + Private Professional Diploma (GBSB Global Spain) |
Bachelor of Business Administration and Digital Innovation
(180 ECTS, MQF/EQF Level 6) + Diploma in Applied Business Innovation (GBSB Global Spain) |
||
PROGRAM STRUCTURE AND POSSIBLE EXIT AWARDS:
1ST YEAR:
MADRID
- Global Business Environment (7 ECTS)
- Business Communication (6 ECTS)
- Introduction to Digital Entrepreneurship and Innovation (7 ECTS)
- Fundamentals of Marketing in the Digital Era (13 ECTS)
- Principles of Accounting (7 ECTS)
- Business Law in a Digital Context (7 ECTS)
- Business Math and Statistics (13 ECTS)
Possible Exit Award
- Undergraduate Certificate in Business Administration and Digital Innovation
(32 ECTS, EQF/MQF Level 5) - Undergraduate Diploma in Business Administration and Digital Innovation
(60 ECTS, EQF/MQF Level 5)
2ND YEAR:
MADRID
- Strategic Management of Enterprise and Digital Innovation (13 ECTS)
- Managerial Accounting (6 ECTS)
- Leadership and Organizational Behaviour (6 ECTS)
- Starting a New Digital Business (7 ECTS)
- Business Economics (7 ECTS)
- Business Research Methods (6 ECTS)
- Three units corresponding to a chosen specialization area
Possible Exit Award
- Undergraduate Higher Diploma in Business Administration and Digital Innovation
(120 ECTS, EQF/MQF Level 5)
3RD YEAR:
ONLINE/MADRID
- Professional and Career Development (6 ECTS)
- Innovative and Creative Thinking (4 ECTS)
- Corporate Finance (7 ECTS)
- Disruptive Technologies for Innovation and Change (13 ECTS)
- Three units corresponding to a chosen specialization area
- Undergraduate Dissertation (15 ECTS)
Final Qualification
- Bachelor (B.A.) of Business Administration and Digital Innovation with Sports & eSports Management
(180 ECTS, MQF/EQF Level 6)
BUSINESS BACHELOR WITH SPORTS & ESPORTS IN MADRID
SPECIALIZATION UNITS
- Digital Marketing Strategy
- Talent Management
- Sports Analytics
- Event Coordination & Sponsoring
- Premium Brand Management
- Sports Marketing
LEARN MORE
Please download the Course Outline below for full program details including module learning outcomes, learning hours, teaching, learning and assessment methods, grading system and pass rates.
LEARNING OUTCOMES
Understand professional theoretical and practical knowledge related to business administration, including both broad knowledge in the field of business administration and a significant degree of specialized managerial knowledge in digital innovation;
Possess advanced professional knowledge of business administration and digital innovation in a specific industry or functional area chosen as an elective in the undergraduate program;
Critically understand approaches to fostering a culture of digital innovation within an organization through talent and knowledge management, and incorporating the values of entrepreneurship, continuous learning, and digital transformation into the organization's strategic goals;
Understand the management methods and digital technologies required in the complex and challenging global business environment, innovation in the methods and technologies used, and the impact of digital technologies on individuals and societies;
Demonstrate a professional understanding of digital business issues and how they can be interpreted through different theoretical approaches;
Critically understand the principles contained in the Agenda for Sustainable Development, as defined by UNESCO, as they relate to social welfare, business ethics and corporate social responsibility.
Gathers and interprets relevant data on problems, obstacles, and opportunities facing international organizations to make judgments that include reflection on relevant social, technological, scientific, or ethical issues for the purpose of evaluating alternative approaches and strategies an organization may adopt to meet stakeholder needs and minimize risk within changing internal and external environments;
Conducts research on business and digital innovation issues that may relate to general business and innovation processes or to a specific business function or digital technology, requiring familiarity with a range of data, research sources and appropriate methodologies;
Demonstrates innovative theoretical and practical responses to the management of strategic, operational, and transformational processes by which an organization plans and coordinates the use of resources and innovation efforts with the overall goal of securing or maintaining competitive advantage;
Works effectively as a member of a team, continually reflecting on the group process to evaluate the management of projects and people;
Demonstrates innovation in managing intra-entrepreneurial processes and strategies to design a digital product or service by assessing the commercial viability of digital technologies and business opportunities and by planning, organizing, and executing a project or new venture;
Demonstrates proficiency in the use of digital tools for business and innovation purposes in multiple media and modes (autonomous, collaborative, exploratory, design).
Engage in critical thinking in the areas of business administration and digital innovation, demonstrating independent thinking and problem solving supported by evidence-based reasoning;
Manage complex professional activities in an efficient and professional manner to implement managerial decisions, taking into account the organizational context along with various constraints;
Demonstrate administrative design and resources in the elaboration of social, ethical, innovative and international approaches to complex management and digital business situations, and take responsibility for their consequences;
Demonstrate creativity and initiative in the development of digital transformation and digital intra-enterprise projects, liaising and collaborating with others to achieve a high level of team performance;
Have developed the learning skills necessary to continue professional development in business management and digital innovation by critically assessing personal strengths and weaknesses and keeping abreast of relevant management and digital business technologies, ideas, and practices;
Have developed the digital literacy and digital technology skills necessary to access learning opportunities and pursue leadership careers in dynamic, innovative digital organizations.
CAREER OPPORTUNITIES
Are you ready to be an integral part of a multi-billion dollar global industry? Explore a variety of sports and esports careers that extend beyond the playing field or online gaming arena.
Manage a team as an agent, oversee financial matters, scout new talent, or take on the role of a business development manager to ensure the smooth operation and growth of a company or brand. This program equips students with the practical knowledge and skills necessary to excel in leadership and management roles within a variety of sports-related institutions, clubs, organizations and global corporations.
Alternatively, you can make your mark by creating compelling content or driving sales as a digital marketing specialist, establishing a prominent online presence and increasing the market reach critical to long-term business success.
JOBS YOU CAN LAND WITH BUSINESS BACHELOR
WITH SPORTS & ESPORTS MANAGEMENT
Esports Event Producer
Event Organizer
Sports Club Director
Sports Industry Entrepreneur
Business Development Manager
Product and Community Manager
THE SCOPE OF RESPONSIBILITIES VARIES, BUT THESE
ARE THE MOST COMMON TASKS YOU WOULD DO AS A:
EVENTS PRODUCER
- Selects venues for upcoming events
- Monitors client approval, handles budgets
- Arranges event services, and logistics
- Presents post-events reports
ONLINE MARKETING MANAGER
- Assess market demand for products and services
- Work with sales and development teams to meet those demands and create pricing and promotional materials
- Create effective ad campaigns and produce copy that is engaging and calls user to action
ESPORTS INDUSTRY STATISTICIANS
- Work with data and mathematical models to help organizations solve practical, real-world problems
- Test theoretical concepts or analyze information to identify overall solutions to issues
- Analyze small sections of data in support of a larger project
SOCIAL MEDIA & EVENTS ASSOCIATE
- Manage online community through various digital platforms
- Create online advertising calendar
- Plan, develop and help execute events both in person and online through various webinars and conferences
ADMISSION AND FEES
To qualify for admission to the Business Administration and Digital Innovation undergraduate program in Madrid, you must have the following profile:
The entry profile should include one of the following:
- A/S or A levels at the appropriate level or Matriculation Certificate Exam with three subject exams with grades of A, B, C or D
- International Baccalaureate Diploma with 34 points or Mathematics with a minimum grade of 4 (HL/SL) and one program-related subject with a minimum grade of 4 (HL/SL);
- GCSE/IGSCE "O" Levels: five subject exams with grades A, B, C or D and A/S or A Levels: three subject exams with grades A, B, C or D
- AP Program
- Other high school diploma or equivalent (other education systems)
Proof of proficiency in English:
- English as a native language
- TOEFL - Minimum score: 213 (computer-based), 79/80 (internet-based), or 550 (paper-based)
- IELTS - minimum score: 6.0 Cambridge ESOL
- Certificate in Advanced English (CAE) - Minimum score: C
- English as the language of instruction during previous studies in the formal education system Internal English level test at GBSB Global
Candidates must complete all required admission forms and submit all required documentation
| Fees* |
Year 1
Madrid
|
Year 2
Madrid
|
Year 3
Malta
Online
Online + (Madrid or BCN)
|
||
|---|---|---|---|---|---|
| Application Fee | 100 € | ||||
| Registration Fee (Paid Annually for Every Academic Year of the Program) | 200 € | 200 € | 200 € | 200 € | 200 € |
| Administrative Fee (Paid Annually for Every Academic Year of the Program) | 950 € | 950 € | 950 € | 950 € | 950 € |
| Tuition Fee for One Academic Year (60 ECTS Credits)** | 10750 € | 10750 € | Fee Valid in Malta at the Time | 10750 € | |
| Optional Diploma in Applied Business Innovation (ABI) | 1900 € | ||||
*Fees apply to students who begin their studies on campus. Please note that fees will remain the same should the student choose to complete their education online for the remainder of the 3-year program.
**Fees apply to students starting in the 2023-2024 academic year.
All tuition fees are the same for EU and non-EU students.
*Failure to pay by the due date will result in a penalty fee of 5% of the remaining tuition. Payments are accepted online or by bank transfer (fees may apply).
*Program fees do not include accommodation, flights, insurance or program materials. Students wishing to participate in Global Study Trips may do so for an additional fee.
