DURATION
FULL TIME - 2 + 1 YEARS
PART TIME - 4 YEARS + UP TO 2 YEARS
LANGUAGES
English
LOCATION
Madrid
ANNUAL INTAKES
OCT | JAN | APR
FORMAT
Face-to-face | Online
GBSB Global's Business Bachelor with Management in Madrid represents a contemporary reimagining of traditional business administration, making it ideal for change-makers who are passionate about embracing digital business practices and technology to drive innovation in today's business landscape. This comprehensive curriculum embraces technological trends and modern business methodologies, providing students with the tools to unlock fresh ideas, collaborate across global industries, and harness the power of technology in business as we navigate an increasingly digital world. Graduates of the Bachelor of Business Administration and Digital Innovation program will leave with a solid foundation in global business skills and practices, equipped to effectively lead diverse teams. The program covers a range of management and analytical topics, including operations, financial accounting, strategic planning, as well as the latest technological advances and the impact of the pandemic and globalization on global business trends.
Throughout this innovative BA program, students are encouraged to specialize in areas of personal interest while receiving a comprehensive business education with a strong digital focus. Explore the latest trends in digital innovation, reinforce theoretical knowledge with practical applications, cultivate agile thinking, all while adapting seamlessly to the modern remote landscape that the world faces today.
QUALIFICATIONS
GBSB Global Business School is authorized by the Department of Education, Science, and Universities of the Madrid Regional Government as a Foreign Educational Center in Spain with code 28082198 to deliver Undergraduate Higher Diploma in Business Administration and Digital Innovation (120 ECTS, EQF/MQF Level 5) face-to-face from our campus in Madrid. Once you’ve obtained your Undergraduate Higher Diploma in Business Administration and Digital Innovation, tailor your final year to your needs, culminating in your Bachelor (B.A.) of Business Administration and Digital Innovation with Management (180 ECTS, EQF/MQF Level 6) delivered by GBSB Global Business School either in Madrid, Online, in Malta, or go to our campus in Barcelona to combine your online studies with an additional Diploma in Applied Business Innovation.
YEAR 1 & 2
QUALIFICATION
Higher Education Program: Undergraduate Higher Diploma in Business Administration and Digital Innovation
Accreditation Status: An officially recognized qualification awarded by GBSB Global Business School, licensed as Higher Education Institution by the Malta Further & Higher Education Authority (License number: 2020-012).
MQF/EQF Level: MFHEA deems this qualification to be at Level 5 of the Malta Qualifications Framework and the European Qualifications Framework for Lifelong Learning.
Number of ECTS Credits: 120 ECTS
RANKINGS, ACCREDITATIONS AND PARTNERSHIPS
Accredited by Madrid Regional Government
GBSB Global is accredited by the Accreditation Council for Business Schools and Programs (ACBSP) in the USA
GBSB Global is accredited by the Accreditation Service for International Schools, Colleges and Universities (ASIC) in the UK
Awarded as a Five Star Program by QS Ranking System
GBSB Global Business School has been ranked by Forbes in its 2022 List of Best Business Schools in Spain
TESTIMONIALS
Nikita Vorobiev, Germany
"Throughout my three years at GBSB, I had the privilege of attending classes that covered a wide range of topics in the field of sports management. From event management and sponsorship to sports and esports marketing, business models and entrepreneurship in esports, business law, finance, and more, each course enriched my understanding of business management in the sports industry.
I want to express my gratitude to all my professors at GBSB who played a significant role in making my time there unforgettable. Their support and insights, from their vast experience within the industry and beyond, added a unique perspective to my education and personal growth. I am truly thankful for their guidance and mentorship throughout my academic journey.
As I move forward, I am excited to apply the knowledge and skills I have gained during my studies. I am confident that the solid foundation provided by GBSB will serve as a starting point for my future ambitions in the sports management field. I am eager to embrace new opportunities, tackle challenges, and contribute to the growth and success of the industry".
PROGRAM HIGHLIGHTS
GBSB Global Business School is officially recognized as a pioneer in the field of management.
Benefit from an international faculty with a proven track record in digital innovation.
Gain a focus on strategic thinking and a global perspective on business management.
Take advantage of industry visits and workshops led by experts in the field.
Develop practical skills and knowledge with global applicability.
Enjoy a diverse student body (150+ nationalities).
PROGRAM STRUCTURE
Achieve your Business Bachelor degree with a specialization in Management in Madrid to acquire the essential knowledge and skills for guiding multicultural teams in the ever-evolving digital landscape. Prepare yourself for internship opportunities with prominent international corporations during your Business Bachelor program in Management in Madrid, where you will be immersed in evolving business methods and gain a fresh perspective on the digital challenges and realities faced by organizations worldwide today.
The Business Bachelor program specializing in Management in Madrid comprises a total of 180 ECTS credits. The curriculum includes essential courses in general business principles and management-specific subjects necessary for success in this dynamic field.
YOUR BACHELOR JOURNEY AT A GLANCE
| Year 1 | L5 | Madrid |
MFHEA + Department of Education, Science and Universities in Madrid |
Undergraduate Higher Diploma in Business Administration and Digital Innovation (120 ECTS, EQF/MQF Level 5) | |
| Year 2 | |||||
| Year 3 | L6 | Option 1 | Malta |
MFHEA |
Bachelor of Business Administration and Digital Innovation (180 ECTS, MQF/EQF Level 6) |
| Option 2 | Online | ||||
| Option 3 |
Online Barcelona or Madrid |
MFHEA + Private Professional Diploma (GBSB Global Spain) |
Bachelor of Business Administration and Digital Innovation
(180 ECTS, MQF/EQF Level 6) + Diploma in Applied Business Innovation (GBSB Global Spain) |
||
PROGRAM STRUCTURE AND POSSIBLE EXIT AWARDS:
1ST YEAR:
MADRID
- Global Business Environment (7 ECTS)
- Business Communication (6 ECTS)
- Introduction to Digital Entrepreneurship and Innovation (7 ECTS)
- Fundamentals of Marketing in the Digital Era (13 ECTS)
- Principles of Accounting (7 ECTS)
- Business Law in a Digital Context (7 ECTS)
- Business Math and Statistics (13 ECTS)
Possible Exit Award
- Undergraduate Certificate in Business Administration and Digital Innovation
(32 ECTS, EQF/MQF Level 5) - Undergraduate Diploma in Business Administration and Digital Innovation
(60 ECTS, EQF/MQF Level 5)
2ND YEAR:
MADRID
- Strategic Management of Enterprise and Digital Innovation (13 ECTS)
- Managerial Accounting (6 ECTS)
- Leadership and Organizational Behaviour (6 ECTS)
- Starting a New Digital Business (7 ECTS)
- Business Economics (7 ECTS)
- Business Research Methods (6 ECTS)
- Three units corresponding to a chosen specialization area
Possible Exit Award
- Undergraduate Higher Diploma in Business Administration and Digital Innovation
(120 ECTS, EQF/MQF Level 5)
3RD YEAR:
ONLINE/MADRID
- Professional and Career Development (6 ECTS)
- Innovative and Creative Thinking (4 ECTS)
- Corporate Finance (7 ECTS)
- Disruptive Technologies for Innovation and Change (13 ECTS)
- Three units corresponding to a chosen specialization area
- Undergraduate Dissertation (15 ECTS)
Final Qualification
- Bachelor (B.A.) of Business Administration and Digital Innovation with Management
(180 ECTS, MQF/EQF Level 6)
BACHELOR OF BUSINESS ADMINISTRATION AND DIGITAL INNOVATION
IN MADRID ELECTIVE UNITS
DIGITAL ENTREPRENEURSHIP (45 ECTS)
- Valuating and Fundraising a Digital Start-up (7 ECTS)
- E-Commerce Development (7 ECTS)
- Knowledge Management and Learning Organizations (4 ECTS)
- Talent Management in the Digital Era (4 ECTS)
- Design Thinking and Agile Methodology for Innovation (4 ECTS)
- Social Entrepreneurship (4 ECTS)
- Dissertation in the area of Digital Entrepreneurship (15 ECTS)
FASHION AND LUXURY BUSINESS (45 ECTS)
- Sustainable Fashion and Luxury (4 ECTS)
- Digital Branding (7 ECTS)
- Recreation, Leisure and Wellness Business (4 ECTS)
- Fashion & Luxury Marketing (4 ECTS)
- Event Management & Sponsoring (7 ECTS)
- Management of Retail and Electronic Distribution Channels (4 ECTS)
- Dissertation in the area of Fashion and/or Luxury Business (15 ECTS)
DIGITAL COMMUNICATION & PR (45 ECTS)
- Digital Branding (7 ECTS)
- Digital Communication Strategies and Digital Media (4 ECTS)
- Principles of Public Relations (4 ECTS)
- Visual Communications for Digital and Offline Channels (7 ECTS)
- Reputation and Relationship Management in the Digital Era (4 ECTS)
- Investor Relations (4 ECTS)
- Dissertation in the area of Digital Communication & PR (15 ECTS)
FINANCE & FINTECH (45 ECTS)
- Portfolio Management and Wealth Planning (4 ECTS)
- Investments (4 ECTS)
- Advanced Issues in Accounting (7 ECTS)
- Foundations of FinTech (7 ECTS)
- FinTech in Banking: Challenges and Opportunities (4 ECTS)
- Investor Relations (4 ECTS)
- Dissertation in the area of Finance and/or FinTech (15 ECTS)
SPORTS AND ESPORTS MANAGEMENT (45 ECTS)
- Sports and eSports Management (7 ECTS)
- Business Models and Entrepreneurship in eSports (4 ECTS)
- Talent Management in the Digital Era (4 ECTS)
- Recreation, Leisure and Wellness Business (4 ECTS)
- Event Management & Sponsoring (7 ECTS)
- Sports and eSports Marketing (4 ECTS)
- Dissertation in the area of Sports and/or eSports Management (15 ECTS)
DIGITAL MARKETING (45 ECTS)
- Digital Branding (7 ECTS)
- Management of Retail and Electronic Distribution Channels (4 ECTS)
- Pricing Strategies and Digital Products (4 ECTS)
- E-Commerce Development (7 ECTS)
- Sales Management (4 ECTS)
- Consumer Behavior and Emerging Technologies (4 ECTS)
- Dissertation in the area of Digital Marketing (15 ECTS)
LEARN MORE
Please download the Course Outline below for full program details including module learning outcomes, learning hours, teaching, learning and assessment methods, grading system and pass rates.
LEARNING OUTCOMES
Understand professional theoretical and practical knowledge related to business administration, including both broad knowledge in the field of business administration and a significant degree of specialized managerial knowledge in digital innovation;
Possess advanced professional knowledge of business administration and digital innovation in a specific industry or functional area chosen as an elective in the undergraduate program;
Critically understand approaches to fostering a culture of digital innovation within an organization through talent and knowledge management, and incorporating the values of entrepreneurship, continuous learning, and digital transformation into the organization's strategic goals;
Understand the management methods and digital technologies required in the complex and challenging global business environment, innovation in the methods and technologies used, and the impact of digital technologies on individuals and societies;
Demonstrate a professional understanding of digital business issues and how they can be interpreted through different theoretical approaches;
Critically understand the principles contained in the Agenda for Sustainable Development, as defined by UNESCO, as they relate to social welfare, business ethics and corporate social responsibility.
Gathers and interprets relevant data on problems, obstacles, and opportunities facing international organizations to make judgments that include reflection on relevant social, technological, scientific, or ethical issues for the purpose of evaluating alternative approaches and strategies an organization may adopt to meet stakeholder needs and minimize risk within changing internal and external environments;
Conducts research on business and digital innovation issues that may relate to general business and innovation processes or to a specific business function or digital technology, requiring familiarity with a range of data, research sources and appropriate methodologies;
Demonstrates innovative theoretical and practical responses to the management of strategic, operational, and transformational processes by which an organization plans and coordinates the use of resources and innovation efforts with the overall goal of securing or maintaining competitive advantage;
Works effectively as a member of a team, continually reflecting on the group process to evaluate the management of projects and people;
Demonstrates innovation in managing intra-entrepreneurial processes and strategies to design a digital product or service by assessing the commercial viability of digital technologies and business opportunities and by planning, organizing, and executing a project or new venture;
Demonstrates proficiency in the use of digital tools for business and innovation purposes in multiple media and modes (autonomous, collaborative, exploratory, design).
Engage in critical thinking in the areas of business administration and digital innovation, demonstrating independent thinking and problem solving supported by evidence-based reasoning;
Manage complex professional activities in an efficient and professional manner to implement managerial decisions, taking into account the organizational context along with various constraints;
Demonstrate administrative design and resources in the elaboration of social, ethical, innovative and international approaches to complex management and digital business situations, and take responsibility for their consequences;
Demonstrate creativity and initiative in the development of digital transformation and digital intra-enterprise projects, liaising and collaborating with others to achieve a high level of team performance;
Have developed the learning skills necessary to continue professional development in business management and digital innovation by critically assessing personal strengths and weaknesses and keeping abreast of relevant management and digital business technologies, ideas, and practices;
Have developed the digital literacy and digital technology skills necessary to access learning opportunities and pursue leadership careers in dynamic, innovative digital organizations.
CAREER OPPORTUNITIES
With a Bachelor of Business Administration and Digital Innovation with Management in Madrid, graduates open doors to a wide range of career opportunities and are in demand in a variety of industries thanks to their comprehensive business knowledge. Companies of all sizes and sectors value the leadership and skills of well-prepared, educated business managers.
Consider roles in sales, marketing, or account management where you'll cultivate client relationships, work with sales and marketing teams to acquire new clients, create presentations and sales pitches, and communicate client priorities throughout the organization. Or explore opportunities in project management, nonprofit management, or human resources management, where your strong communication, decision-making, and people management skills can make a significant impact.
JOBS YOU CAN LAND WITH BUSINESS BACHELOR
WITH MANAGEMENT
New Business Development Manager
Innovation Consultant
Cyber Security Analyst
Innovation Strategist
Venture Architect
Chief Innovation Officer
Product Design Prototyper
Artificial Intelligence Consultant
THE RANGE OF RESPONSIBILITIES WILL VARY, BUT HERE
ARE A FEW EXAMPLES OF CAREERS YOU MAY CONSIDER:
NEW BUSINESS DEVELOPMENT MANAGER
- Concentrates on consumer and market research (observational studies, focus groups, surveys) by working on industry forecasts, SWOT analyses, and consumer conversations
- Identifies new opportunities (market segments, product categories -> revenue streams) for the company to develop
- Leads a small team to commercialize new openings into different markets
INNOVATION CONSULTANT
- Specialized in different facets of innovation and only contracted for a temporary period of time
- Works in-house at one of their clients and are likely to become promoted to an innovation manager
PRODUCT DESIGN PROTOTYPER
- Develops products from beginning to end
- Involved with research, concept, design, etc., and as such, needs to have a variety of skills (based on the industry), including visual design capabilities and experience with associated systems and programs
CHIEF INNOVATION OFFICER
- Face of innovation in a large corporation
- Defines the innovation strategy based on the overall corporate strategy and monitors if it is executed as intended
- Leads a team of innovation managers and new business development managers, with a similar responsibility as a CEO
INNOVATION CATALYST
- Expertise in cultural trends and insights and knows what it’s like to push a global strategy to regional teams based on various continents
- Reliable member of the marketing team because their goal is to find consumer and innovation growth prospects in emerging markets
- Discover what consumers are missing in their lives and helps create new products or services to solve this
ADMISSION AND FEES
To qualify for admission to the Business Administration and Digital Innovation undergraduate program in Madrid, you must have the following profile:
The entry profile should include one of the following:
- A/S or A levels at the appropriate level or Matriculation Certificate Exam with three subject exams with grades of A, B, C or D
- International Baccalaureate Diploma with 34 points or Mathematics with a minimum grade of 4 (HL/SL) and one program-related subject with a minimum grade of 4 (HL/SL);
- GCSE/IGSCE "O" Levels: five subject exams with grades A, B, C or D and A/S or A Levels: three subject exams with grades A, B, C or D
- AP Program
- Other high school diploma or equivalent (other education systems)
Proof of proficiency in English:
- English as a native language
- TOEFL - Minimum score: 213 (computer-based), 79/80 (internet-based), or 550 (paper-based)
- IELTS - minimum score: 6.0 Cambridge ESOL
- Certificate in Advanced English (CAE) - Minimum score: C
- English as the language of instruction during previous studies in the formal education system Internal English level test at GBSB Global
Candidates must complete all required admission forms and submit all required documentation
| Fees* |
Year 1
Madrid
|
Year 2
Madrid
|
Year 3
Malta
Online
Online + (Madrid or BCN)
|
||
|---|---|---|---|---|---|
| Application Fee | 100 € | ||||
| Registration Fee (Paid Annually for Every Academic Year of the Program) | 200 € | 200 € | 200 € | 200 € | 200 € |
| Administrative Fee (Paid Annually for Every Academic Year of the Program) | 950 € | 950 € | 950 € | 950 € | 950 € |
| Tuition Fee for One Academic Year (60 ECTS Credits)** | 10750 € | 10750 € | Fee Valid in Malta at the Time | 10750 € | |
| Optional Diploma in Applied Business Innovation (ABI) | 1900 € | ||||
*Fees apply to students who begin their studies on campus. Please note that fees will remain the same should the student choose to complete their education online for the remainder of the 3-year program.
**Fees apply to students starting in the 2023-2024 academic year.
All tuition fees are the same for EU and non-EU students.
*Failure to pay by the due date will result in a penalty fee of 5% of the remaining tuition. Payments are accepted online or by bank transfer (fees may apply).
*Program fees do not include accommodation, flights, insurance or program materials. Students wishing to participate in Global Study Trips may do so for an additional fee.
