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Rated excellent by QS World University Rankings
International AI Business Simulation: Make Decisions That Matter
February 23 – March 4, 2026 | OnlineCompete in a two-week online AI business simulation where you lead a company, make strategic decisions, and collaborate with students from Belgium and Hungary. Limited to 10–15 GBSB Global students. Amazon gift cards for winners.
February 23 – March 4
WHAT YOU’LL DISCOVER
This isn’t a lecture. You’ll step into the role of a manager in a rapidly changing market — leading a mid-sized company through a high-stakes simulation where every pricing, marketing, and innovation decision has immediate consequences.
Compete alongside students from VIVES University of Applied Sciences (Belgium) and Gál Ferenc University (Hungary). Work in international teams of 4–5, navigate AI-driven market disruptions, and use data-driven analysis to outperform your rivals.
Walk away with a Certificate of Participation, Amazon gift cards if your team wins, and real portfolio content you can showcase on LinkedIn — strategic thinking, international teamwork, and AI-assisted decision-making in action.
Event Details:
Format: Fully online
Date: February 23 – March 4, 2026
Time: Sessions between 09:00–15:00 CET
Duration: 5 sessions, 14 hours total
KEY TAKEAWAYS
Real Decisions, Real Consequences
No hypothetical case studies. You’ll price products, allocate budgets, and respond to AI-driven market shifts — then see how your choices play out against competing teams.
International Teamwork Experience
Collaborate with students from three countries. Navigate different perspectives, communicate across cultures, and build a winning strategy together under time pressure.
Certificate + Portfolio Content
Earn a Certificate of Participation and build portfolio material for your professional profiles: strategy decks, decision reports, and a final team presentation.Prizes for Top Teams
This is a competition. First place wins €50 Amazon gift cards per team member. Second place gets €30 each. Your strategy and teamwork decide who wins.
AGENDA
Icebreaking & Introduction (2 hours — Mon, Feb 23, 13:00–15:00)
Meet your international teammates and get comfortable. Learn the business scenario, game rules, KPIs, and pick your team role: CEO, CFO, CMO, Operations Manager, or Tech Lead.
Session 1 — Strategy Creation (3 hours — Wed, Feb 25, 09:00–12:00)
Dive into market data and company financials. Brainstorm your team’s strategy — target segments, pricing, innovation focus, marketing priorities — and deliver your initial strategy outline.
Session 2 — Market Simulation Round 1 (2.5 hours — Thu, Feb 26, 09:00–11:30)
Market conditions shift. Customer trends change, costs move, competitors act. Make your first round of business decisions and submit your Decision Report. Then see the results.
Session 3 — Round 2 & Final Presentations (4 hours — Mon, Mar 2, 09:00–13:00)
An unexpected disruption hits: AI-driven market shift, regulation change, or supply chain crisis. Adapt your strategy, make Round 2 decisions, and present your final plan to all teams and faculty.
Session 4 — Reflection & Evaluation (2.5 hours — Wed, Mar 4, 09:00–11:30)
Group reflection, instructor debrief on strategic agility and AI in business, peer feedback, and individual reflection writing. Winners announced.
Learning outcomes
By the end of the simulation, students will be able to:
• Understand the connection between data, AI insights and managerial decisions.
• Apply strategic thinking and resource allocation principles.
• Work collaboratively in a multi-disciplinary team setting.
• Reflect on how technology and AI tools affect competitiveness and innovation.
Spots Are Limited. Only 10–15 Students.
Register by February 19, 2026 to secure your spot. 5 sessions, fully online, Feb 23 – Mar 4. Full attendance required — this is a team competition and your teammates count on you.
