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Informal articles with useful tips for current and prospective students.

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Narrow Segments Capture Attention in Marketing

You own your own business or you would like to one day? Or maybe, you are a marketing manager looking for a new and creative way to reach your target […]

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BIT Fashion, GBSB Global Alumni & Conference Founder Rotem Zarfati

Meet our accomplished GBSB Global alumnus Rotem Zarfati. She graduated with a master’s degree in Fashion and Luxury Business Management in June 2015. This Israel nati…

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We Are Diverse: GBSB GLOBAL Embraces 65+ Nationalities

What makes GBSB Global a unique place to study and work? Diversity GBSB GLOBAL attracts students from countries worldwide, of all sizes, political leaning, and ethnic backg…

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Professor Ariel Castillo: What Advice Would You Give to Students Today?

GBSB Global Business School in Barcelona, Master in Tourism and Hospitality Management Professor Ariel Castillo, owner and co-founder of Castlehart Consultants, a business …

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The Importance of Digital Business Nowadays

What does it really mean to be a “digital business”? In 2013, Gartner notably made the claim that “every company is a tech company”.i A powerfu…

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Top 8 Benefits of Working in a Co-Working Environment

Co-working spaces are the current trend, and the new phenomenon shows no signs of stopping. Across the globe there are trendy office spaces organized to bring entrepreneurs…

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Why Internet Business is Becoming More Important Today

There was a setback when the economy collapsed in 2008, the down fall of dot com’s could have scared off brick and mortar business and newly launched startups from seeing […

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Luxury Market Segmentation

Many might think about luxury and big names like Gucci and Prada come to mind. Sipping on Moët & Chandon seated on the ornately decorated rooftop terrace of the prestig…

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Teacher Profile: Jordi Castells

Jordi Castells is a member of our esteemed international faculty and has been teaching at GBSB Global Business School in Barcelona over the past three academic years. …

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Tourist Season in Barcelona: A City Prepares for Increasing Numbers

The sun is shining and the temperatures are on the rise. With the Mobile World Congress at the Fira Barcelona in town, we can officially say tourist season is und…

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GBSB Student of the Month: Aizat Kalbergenova, MBA

Meet our GBSB Student of the Month –Aizat Kalbergenova, Master in Business Administration, Class of 2016 GBSB Global Business School in Barcelona Alumni. Originally fr…

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Enotourism: The Growth of Wine Tourism in Spain

Enotourism, Oenotourism, Wine Tourism or Vinitourism. Whatever you call it, these terms refer to the not-so-new trend of taking a wine holiday. What is a wine holiday?…