
Master in E-gaming Innovation in Barcelona
Master Vision to Transform the E-Gaming IndustryInteractive entertainment is one of today’s fastest-growing industries, shaping the intersection of technology, culture, and business. Master in E-Gaming Innovation in Barcelona prepares professionals to link creative design with commercial strategy. Students learn to use data-driven insights, AI-enabled marketing, and sustainable monetization strategies to build impactful products and platforms. You will learn to transform player experience into a measurable market advantage while mastering the economics and governance of gaming.
Barcelona provides a unique backdrop for this journey. Renowned for its creativity, design, and entrepreneurship, Barcelona is also a hub for emerging technologies and digital media ventures. Here, coursework seamlessly connects with practice through user research, UX prototyping, live ops analytics, and platform monetization projects. The city’s international networks and startup energy will immerse you in the realities of launching and scaling interactive experiences. By combining academic rigor with Barcelona’s innovative spirit, you will graduate ready to influence the future of gaming worldwide.


Key Information
Duration
Languages
Location
Annual Intakes
January
April
Format
Program Highlights
Why study Master in E-gaming Innovation in Barcelona?
Barcelona Campus
Located in the center of an exciting metropolis, GBSB Global Business School in Barcelona calls the Eixample neighborhood home. Our renowned business school in Barcelona is situated just off the bustling Aragó Street, in a contemporary building with modern classrooms and advanced technologies, designed to support students’ higher learning.
Our Accreditations, Rankings & Global Recognitions
Discover the certifications and achievements that set our GBSB Global Business School apart, ensuring the highest standards in business education.






Program Structure
Understand the e-gaming ecosystem, market opportunities, and sustainable innovation shaping the industry’s future
Modules:
- The Business of E-Gaming
- Sustainable Innovation: Leading the Future Responsibly
Create engaging gaming experiences through user-centered design, AI-driven marketing, and emerging technologies
Modules:
- Game Design Thinking and User Experience
- AI in Customer Experience and Marketing
- Innovation and Emerging Technologies in Gaming
Develop monetisation models, publishing approaches, analytics capabilities, and governance frameworks for gaming success
Modules:
- Monetization, Publishing and Platform Strategy
- Business Intelligence and Analytics Implementation
- Cyber Risk Management, Governance and Ethics
Lead innovation, manage transformative change, and execute real-world gaming business projects with confidence
Modules:
- Innovation and Venture Development
- Transformative Leadership and Change Management
- Business Simulation Project
Capstone Project in e-Gaming
Capstone Project in e-Gaming is where strategy meets execution. First, you will identify a concrete industry challenge, such as improving first-session conversion, optimizing a monetization path, or designing a data-informed live-ops experiment. Then, you will deliver a solution that is aligned with business objectives. Projects may be research- or practice-based, and all are structured for implementation or further development.
Qualification
Higher Education Program: Master of Arts in E-gaming Innovation
Accreditation Status: A master’s degree awarded by GBSB Global Business School in Switzerland and internationally accredited by Accreditation Council for Business Schools and Programs (ACBSP) and Accreditation Service for International Schools, Colleges and Universities (ASIC)
Admissions Information
To be qualified for admission to the Master in E-gaming Innovation in Barcelona, you must:
- Have earned a Bachelor’s degree (or equivalent) or higher;
be in the process of finalizing your Bachelor’s degree (or equivalent),
or demonstrate a high level of relevant professional experience - Proof of Proficiency in the English Language
- Complete all required forms for admission and submit all required documents
Provide Proof of Proficiency in the English Language
- English as a native language;
- TOEFL – Minimum score: 213 (computer based), 79/93 (internet based), or 550 (paper based);
- IELTS – Minimum score: 6.5;
- Cambridge ESOL, Certificate in Advanced English (CAE) – Minimum score: C1;
- English as the language of instruction during previous studies in the formal educational system;
- Internal English level testing at GBSB Global.
Submit all necessary admission forms and documents
- Contact the Admissions Office by filling out an online request form or by speaking with an agency representative.
- An admissions officer will schedule an interview with you
- Send the documentation required by the chosen Program
- Enroll and confirm your place
Tuition Fees
The Total Fee for the Program – 12 900 EURO.
The program cost includes registration (€ 200) and administrative (€ 950) and program fees (€ 11 750).
Apply for this course
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Resources
Discover comprehensive information about the program structure and additional details.
Program Brochure
Academic Calendar
Application Guidelines

”Change is not only possible—it’s encouraged. Your education provides you with a toolkit. Whether you apply it to smart cities, e-gaming, or AI integration, the skills are transferable. Knowledge is never wasted.”
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