BBA in Marketing in Malta

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DURATION

3 years

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LANGUAGES

English

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LOCATION

Malta

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ANNUAL INTAKES

OCT | JAN | APR

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FORMAT

Mornings | Afternoons

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TUITION FEE

Upon Request

The BBA in Marketing in Malta offers international students a global prospective on the numerous core business concepts, developing a solid understanding of global markets and industries. The BBA program at GBSB Global in Malta seeks to help all enrolled students acquire an in-depth knowledge of the main traditional and digital marketing principles, as well as understand how to apply them to real-life business operations.

The BBA in Marketing in Malta is based on improving research, product planning, and sales skills; it enhances critical thinking and tackles on such topics like brand management, market analysis, and new product development. As part of the degree you will cover innovative communication, digital and online marketing - you will study SMM and SEO optimization, pricing strategies, online retailing. You will also understand how to test short and long-term traffic funnels, control and launch ad campaigns, and monitor the global market by testing user’s browsing habits, creating best offers and providing customers with new buying incentives.

At the end of the day, the BBA in Marketing in Malta degree will have you fully equipped with the marketing management knowledge required to effectively manage multinational teams and successfully work on both national and international scales.

RANKINGS, ACCREDITATIONS AND PARTNERSHIPS

Malta BBA in Marketing accredited by ECBE

Member and Accredited by the European Council for Business Education

BBA in Marketing Management in Malta Awarded as a Five Stars Business School by QS Ranking System

Awarded as a Five Stars Business School for Teaching & Student Quality

BBA in Marketing Management Malta acbsp accredited

Accredited by the Accreditation Council for Business Schools and Programs

BBA in Marketing Management in Malta ASIC accredited

Fully accredited by ASIC approved by Ofsted and an affiliate of ENQA

TESTIMONIALS

ANEL DUISENOVA

Anel Duisenova has joined GBSB Global to study her Bachelor of Business Administration program. She was looking for a multinational business school in Europe that offered a BBA degree in English language.

Obtaining her bachelor’s at GBSB Global Business School gave Anel an opportunity to study alongside a diverse cohort of international classmates, exchange knowledge and share experiences with them.
During her BBA degree, Anel Duisenova found a business internship in communications and marketing - it was a great chance for Anel to apply theoretical knowledge gained in the classroom to solve real-life cases and start her career in the field.

PROGRAM HIGHLIGHTS

BBA in Marketing Management official state recognized business degree

An official state recognized business degree in Marketing Management

BBA in Marketing in Malta Multicultural faculty with Marketing management experience

Multicultural faculty with Marketing management experience

BBA in Marketing Management Malta Visiting speakers and workshops from Marketing business experts

Visiting speakers and workshops from Marketing business experts

BBA in Marketing Management in Malta International student body

Student body representing more than 85 nationalities

PROGRAM STRUCTURE

The BBA in Marketing in Malta is specifically designed to help all GBSB Global students build a worldwide perspective on things and become innovate business leaders. The BBA in Marketing in Malta fosters a flexible mindset and provides our students with valuable skills to kickstart a global career in marketing management. The BBA in Malta consists of 180 ECTS credits, combining both compulsory general education and in-depth marketing-specific core courses.

1ST YEAR:
COMPULSORY (60 ECTS)

  • Global Business Environment
  • Business Writing and Presenting
  • Introduction to Entrepreneurship and Innovation
  • Business Law
  • Marketing Management
  • Calculus
  • Professional and Career Development
  • Principles of Accounting

2ND YEAR: COMPULSORY
+ SPECIALIZATION (60 ECTS)

  • Globalization and Strategic Management
  • Leadership and Organizational Behavior
  • Customer Experience Management
  • Starting a New Business
  • Business Research Methods
  • Managerial Accounting
  • Business Communication
  • Marketing Communication
  • Specialization Courses 3x

3RD YEAR: COMPULSORY
+ SPECIALIZATION (60 ECTS)

  • Microeconomics
  • Corporate Social Responsibility
  • Innovative and Creative Thinking
  • Disruptive Technologies for Innovation and Change
  • Macroeconomics
  • Corporate Finance
  • Dissertation
  • Specialization Courses 3x

BBA IN MARKETING IN MALTA
SPECIALIZATION COURSES

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BRAND MANAGEMENT

RETAIL MANAGEMENT

PRICING STRATEGIES

VISUAL COMMUNICATIONS

SALES MANAGEMENT

CONSUMER BEHAVIOUR

DISSERTATION IN THE AREA OF MARKETING

CAREER OPPORTUNITIES

With a bachelor’s degree in Marketing from GBSB Global Business School you will open a door to endless employment opportunities and will have plenty of room for professional growth. Marketing skills, especially the ones that focus on innovation and digitalization are extremely sought after in today’s ever-evolving international environment.

Upon graduation you might find yourself working as a brand manager, or you could dive into the digital marketing and ecommerce field, becoming a social media or traffic manager/targetologist. Do you want to create innovative products? Follow your dreams and start working as a market research analyst or new product development manager.

The world is your oyster - a BBA in Marketing in Malta will expose you to a variety of business sectors and will ready you to pursue a career of your choice. Below are some examples of the many professional paths you can take with this business degree:

JOBS YOU CAN LAND WITH A MAJOR IN MARKETING

Career Opportunities of Marketing Management at GBSB Global

Career Opportunities of Marketing Management at GBSB Global

SOCIAL MEDIA MANAGER (SMM)

  • Monitors all social media accounts
  • Creates brand content to reach target audience
  • Manages social networking sites
  • Writes editorial content
  • Develops marketing plans

TARGETOLOGIST / TRAFFIC MANAGER

  • Consistently tests long and short-term funnels for various traffic types
  • Controls and launches new advertising campaigns, reaches new audience and analyzes results
  • Monitors users’ habits and incites them to purchase the product

BRAND MANAGER

  • Creates strategies to improve the perception of the brand and expand brand awareness
  • Ensures the branding consistency across all marketing campaigns
  • Oversees advertising, design, and events

MARKET RESEARCH ANALYST

  • Implements new customer outreach strategy
  • Gathers and analyzes data on company’s current and potential consumers
  • Monitors competitors and examines new sales markets

ADMISSION AND FEES

To be qualified for admission to BBA in Marketing in Malta, you must:
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The entry profile should include one of the following:
- A GCE Advanced level profile with achievement in 2 or more subjects supported by 5 or more GCSEs at grades C and above
- Other related level 3 subjects
- Other equivalent international qualifications (high school diploma)

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Have a high level of English language

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Complete all required forms for admission and submit all required documents

Registration Fee (Paid Annually for Every Academic Year of the Program)

200 EUR

Administrative Fee (Paid Annually for Every Academic Year of the Program)

950 EUR

Tuition Fee for One Academic Year (60 ECTS Credits)

8,750 EUR

Tuition Fee per Quarter (20 ECTS credits)

2,917 EUR

Tuition Fee per Academic Credit (1 ECTS credit)

165 EUR

(Visiting students)

Payment Conditions:

Minimum Advanced Tuition Payment (EU Students)

4,950 EUR

Due at the time of program acceptance

Minimum Advanced Tuition Payment (Non-EU Students)

4,950 EUR

Due at the time of program acceptance and a requirement to send visa documents

The remaining Tuition Fees are due the first Friday (Week 1) of the program

Bachelor´s Program Duration: 9 Quarters = 3 Academic Years

A discount may be applied if the student choses to pay
the full amount at the time of program acceptance.


If payments are not paid by the deadlines, a penalty fee of 5% of the remaining tuition amount will be charged.
·
Payment are accepted by bank transfer or PayPal (commission charges apply).
·
Program fees do not include accommodation, flights, insurance or program materials.
·
Students who wish to participate in Global Study Trips may do so by paying additional fees.

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