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DTSTART;TZID=Europe/Madrid:20261020T080000
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CREATED:20261020T064305Z
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UID:10000089-1792483200-1792515600@www.global-business-school.org
SUMMARY:tets
DESCRIPTION:Research tracks 134 papers across seven tracksOpen a track to see its presentations. Presenters are listed as submitted. Track 1 · Sustainability\, Geopolitics\, and Global Value Creation 11 papersAppealing to the Ethics of Counterfeit Buyers Through Religious MessagesPahlevan SaraCircular Economy Adoption in Maltese SMEs: Barriers\, Opportunities\, and Context-Specific InsightsAquilina Nathan\, Mallia JosephGeopolitics and the Price of RiskPietrzak MarcinGoverning AI as a Source of Soft Power: Foreign Public Opinion Toward the United States\, China and the European UnionLorella Bellia CalderónStrategic Value Creation Through Circular Bioeconomy: A Sustainable Innovation Framework for the Functional Food IndustryDahikar Samadhan\, Bhutada SaritaAI-Enabled Sustainability: Accelerating Circular Economy and Green Innovation for Long-Term Value CreationGarg Ankita\, Garg Ruchi\, Gupta Nitin\, Dumbre Vinit\, Shelar VaibhavAI-Driven Circular Business Models for Sustainable Chemical Industries: Integrating ESG Strategies for Long-Term Value CreationRohamare SamikshaArtificial Intelligence for Advancing the Circular Economy: Opportunities and Challenges for Sustainable BusinessSant TanayaBeyond Corporate Messaging: How Influencer-Mediated ESG Communication Bridges Credibility Gaps and Drives Sustainable Consumer Behavior in RussiaBelyaeva Zhanna\, Onewo TheophilusFuture Food Systems: Integrating Sustainability\, Geopolitics\, and Circular BioeconomyPallavi AnushkaHuman Resource Emergency Response During Crisis Situations Arising from Armed ConflictBoukareva Bistra\, Pandya Bharti\, Khdour NaserTrack 2 · Leadership\, Governance\, and Organizational Transformation 24 papersArchitecting Value: The New Frontier of Financial EnterpriseMallia JosephBeyond Governing by Numbers: Ethical Sensemaking and the Pre-Appropriation of Management Tools in Times of CrisisOmari Harake OumaimaBeyond Mobility: Reframing Erasmus+ as a Strategic Capability for Higher Education Institutions in an Era of PolycrisisPranjali Kirloskar DeshmukhDiplomatic Capital and Bilateral Economic Performance: A Transaction-Cost Theory of Embassy Effectiveness\, with Evidence from the Spain–Nigeria DyadOgunrinde AbayomiEthical Leadership for AI-Enabled Organizational TransformationPatil Mangal V.\, Chavan SachinFrom Command-and-Control to Adaptive Leadership: Rethinking Business Leadership in Complex EnvironmentsMaheshwari KalpanaFrom Quality Management to Awareness Management: A Systems Perspective on Adaptive OrganizationsWosik DawidFrom Transfer to Knowledge Embeddedness: A Leadership Framework for University Social ImpactGeha CarmenHuman-Centred Leadership in an Age of Artificial Intelligence: Collective Sensemaking and Strategic Imagination in Complex OrganizationsCollins AnnLeading Through the Spiral: Homo Integralis\, Phronetic Leadership\, and Organizational Futures in an Era of ComplexityAslamazishvili DinaPerforming Leadership Online: Authenticity\, Humor\, and the Construction of Corporate Culture on Social MediaDe Cepeda LeyreRecognising the Unrecognised: RPL Governance Challenges for Private Degree Holders in Spanish and European Higher EducationPatena WiktorAI-Augmented Collective Intelligence as Public Governance Infrastructure for Mission-Oriented Innovation EcosystemsHayek JoanneAI-Enabled Project Governance and Leadership Alignment: Examining Strategic Delivery and Organizational Effectiveness in Healthcare OrganizationsOjo OluwatoyinArchitects of Trust: Responsible Leadership as a Catalyst for Organizational Change in Higher EducationRao Aishwarya\, Kote Bhakti\, K BharathCapability Maturity Model Development for Virtual and Hybrid LearningDintsis DanilEpistemic Securitisation and the Politics of Knowledge Production: Muslim Identity in Indian UniversitiesPrakash KulFrom Gears to Ecosystems: Organizational Biomimicry as a Response to ComplexitySocorro Márquez Félix OscarInfluence of Board Entrenchment on ESG Disclosures in Nigerian Firms: Moderating Effect of Family-Controlled FirmsOlorede Titilope\, Ruzhanskaya Liudmila\, Ejalonibu OluwatobiLeadership in Scientific Research Teams: The Role of Ethical Decision-MakingGaikwad SaiLeading with Humanity in the Age of AI: Leadership Sensemaking and Human-Centred Practice in AI-Driven Organizational TransformationOliva MaxNavigating the Panopticon: AI-Driven Workplace Surveillance\, Organisational Governance\, and Employee Privacy in the Banking SectorDixit Surabhi\, Patre Smruti\, Godse Aniket\, Deb SaikatStrategic Leadership and Digital Accounting Innovation: Implications for Small-Scale Business SustainabilityOluwatimileyin Adenle\, Oyinlola Abodunrin\, Peter Daramola\, Wasiu LamidiThe Role of AI-Powered Visualization Tools in Strategic Leadership and Organizational Decision MakingParamasivan Kavitha Rani\, Jadhav Sachin\, Kumar Jashvant\, Awsarmal AnkitaTrack 3 · Innovation\, Entrepreneurship\, and Digital Transformation 46 papersAI Integration and Customer Acquisition Performance in Early-Stage eCommerceSarkis ElieBeyond Ease of Use: Rethinking AI Adoption Among Gen ZKanashina Olga\, Nikitina MariaDigital Foresight and Innovation in Education Consulting: A Survey of International Student Service ProvidersAl Mestrah FarajDigital Transformation and Circular Economy for Inclusive Agripreneurship in South AfricaNtoyanto-Tyatyantsi NoncebaEmbracing Industry 4.0 Technologies in Manufacturing Operations: A Case Study of Omani Manufacturing SMEsAlnaimi HamedFrom Explanation to Anticipation: Artificial Intelligence as a Strategic Foresight CapabilityPauceanu Alexandrina MariaFrom Tools to Teammates: Governance Frameworks for Multi-Agent Systems in Established FirmsDi Grezia GiovanniInfrastructure Is Not Enough: Digital Financial Complementarity and New-Firm Creation in European Entrepreneurial EcosystemsOuni HabibInnovating from Within: Building Digital Innovation Ecosystems in Traditional BanksMallia LudwigManaging the Invisible: How Managers Detect and Respond to Teaching Staff Burnout in a Digital Campus EnvironmentPlazinić Aleksandra\, Božić MitarThe Missing Layer of Digital Transformation: Why Knowledge\, Not Data\, Drives Real ImpactFabio RodriguezThe Role of AI-Driven Social Media Marketing in Shaping Consumer Trust and Purchase Intentions in Sustainable Luxury FashionSerafimova DonikaThe Silent Monetary Revolution: The Shadow Economy of Stablecoins and the Transformation of Central BankingCelotto FrancescoThe University as a Complex Adaptive Enterprise: Artificial Intelligence and the Strategic Transformation of the Higher Education BusinessLigorio VincentA Machine Learning-Driven Framework for Early Identification and Mentored Intervention of At-Risk Students Using University ERP SystemsVibhute Pritish\, Gondkar Snehal\, Bangale Sonal\, Sadaphal Nilesh\, Kondekar Abhinandan\, Togrikar Pradeep\, Agrawal Sushant\, Malawe Mrunal\, Vibhute ChanchalAI Chatbots as Informal Tutors in Corporate Language Learning: A Comparative Qualitative Study of Employees in Internationalizing Companies (Italy and Brazil)Di Fabio ErricoAI Driven Workforce Transformation in SMEs: Adoption Dynamics and Legitimacy in Post Crisis EconomiesSampson Kayla KimAI-Driven Business Innovation Models for Sustainable Nanotechnology: Commercializing Eco-Friendly Solutions in Healthcare and Environmental MarketsWani SahilAI-Driven Language Innovation for Inclusive Digital Transformation: Advancing NLP in Low-Resource ContextsBhatt PriyankaAn Analysis of the Impact of AI-Driven Personalization on Customer Satisfaction in E-Commerce PlatformsKinjal Lodha\, Ghumare Radhika\, Taji Tejveer\, BandnaApplying AI Agents for Digital Service Development and Delivery by SMB and Startups – Advantages\, Limitations\, RisksDintsis DanilArtificial Intelligence and Moroccan Supply Chains: An Exploratory Approach to Adoption and Value CreationAmzil AimadEntrepreneurship-Driven Transformation of Agro-Industries in India’s Food Systems: Institutions\, Digital Supply Chains and Multi-Case EvidenceJain DineshExplainable Learning Analytics: A Human-Centered AI Framework for Digital Transformation in Higher EducationKatyal AshishFirm Level Absorptive Capacity as the Bottleneck in Entrepreneurship Support EffectivenessOdeh Callistus Destiny\, Astratova Galina Vladimirovna\, Onwusuribe Chigozirim Ndubuisi\, Onaolapo Opeyemi SamuelFrom Generative AI to Autonomous Research: Transforming Scientific Discovery in Complex Innovation EcosystemsGarg Ankita\, Gupta Nidhi\, Sahal Gaurav\, Gupta Aman\, Wankhede DishaFrom Green Chemistry to Market Impact: Innovation Management and Entrepreneurial Strategies for Sustainable Chemical EnterprisesKalwaghe AnandFrom Regulation to Innovation: Scalable Innovation Management Framework for European BanksMateo JuliusFrom Tinkering to Transformation: Educational Makerspaces as Catalysts for Innovation and Entrepreneurship in Indian Higher EducationWakchaure Kiran\, Kedar Hrushikeshr\, Khatkale PraveenFrugal Generative AI Adoption in Indian Micro and Small Enterprises: A Practical Study of Use Cases and BarriersYarramreddy Saiesh\, Wagh TejalArtificial Intelligence-Driven Digital Transformation and Entrepreneurial Resilience: Advancing Innovation in Dynamic Business EcosystemsJagdale SantoshArtificial Intelligence-Enabled Human Resource Management for Future-Ready Organizations: A Strategic Framework for Business TransformationR PriyaBuilding Financially Resilient Pharmaceutical Supply Chains Through AI-Driven Predictive Analytics: Integrating Economic Decision-Making for Sustainable HealthcareMatsagar IshwariConditional Business Partnering in Innovation: Evidence from Maltese Manufacturing OrganisationsWallbank SuzanneDesigning and Validating a Scalable Capability-Based Model for Disruptive Frugal Innovation in Technology\, Industrial/Manufacturing\, and Service-Sector SMEs in Emerging-Economy Contexts: Evidence from Nigeria and the UAEJumbo BiedimaDeterminants of Fintech Adoption Among Generation Z: A Financial Resilience PerspectiveSuryawanshi Hemant\, Nirmal Shivtej\, Chaudhari Ajay\, Sanchiti Diya\, Kothavale SakshiGovernance-First Value Mobility in Education Ecosystems: A Conceptual Model of Blockchain\, Artificial Intelligence\, and Oracle ConvergenceBurden UlricaHuman–AI Collaboration in Research and Innovation: Opportunities\, Risks\, and Governance Frameworks for the FutureGarg Ankita\, Garg Ruchi\, Gupta Nishant\, Gupta Aman\, Dushing PallaviImpact of AI Analytics on Managerial Decision-Making in OrganizationsDeore AniketInfluence of Innovation and Digital Transformation on Entrepreneurial Success: An Analysis of Modern CompaniesWare Bhakti\, Wandhekar Prathamesh\, Kothari Bhumi\, Chattani VanshitaMedicine Beyond Medicines: Platform Business Model Innovation for Community Pharmacies as Integrated Primary Healthcare HubsGhotekar VaibhavThe Impact of Quantum Technologies on Digital Transformation and Innovation EcosystemsKumar Jashvant\, Awsarmal Ankita\, Jadhav SachinThe Role of Ethical AI in Transforming Indian Retail: Balancing Innovation with Privacy and FairnessGade Anushka\, BandnaUnderstanding Post-Adoption Satisfaction in Digital Banking: From Service Features to CognitiveNabila JawadiUnified Payment Interface (UPI): Transforming India into a Cashless EconomyLolge Akshay\, Chandane Vaishnavi\, Thakur BandnaWhy Sustainable Scientific Innovations Fail to Reach Industry: Bridging the Lab-to-Market Commercialization GapManisha D. Pal\, Pranay SomaseTrack 4 · Complexity\, Risk\, and Strategic Foresight 9 papersBeyond Static Readiness: A Dynamic Readiness-Maturity-Mindset Framework for Organisational AI Adoption Under ComplexityBusuttil Dougall DanielaGoverning the Unforeseen: Strategic Vigilance and Organizational Resilience Under Permanent UncertaintyHarake M.F.AI-Enhanced Portfolio Optimization: Risk-Adjusted Portfolio Optimization and Arbitrage DetectionNetaniel SegalAlgorithmic Risk Intelligence in Fintech: How AI-Driven Decision Systems Navigate Financial Complexity and Systemic UncertaintyPatil Bhavesh\, Baji SeemaArtificial Intelligence for Strategic Foresight: Detecting Weak Signals and Emerging Technologies for Future-Oriented Leadership and Workforce Decision-MakingGarg Ankita\, Garg Ruchi\, Gupta Isha\, Dumbre Vinit\, Sonawane ShraddhaFrom Fit to Foresight: Reimagining Product–Market Fit as a Strategic Compass in Complex Digital EcosystemsTeredesai PareshRethinking Business in an Era of Complexity: Strategic Adaptation Amidst the Europe–Middle East CrisisWakchaure Akshay\, Painoli GirishScenario Planning as a Strategic Tool for Managing Complexity and Uncertainty in Post-COVID Global Business EcosystemsPathan MoinTransformational Leadership and Cross-Cultural Communication as Drivers of Organizational Resilience and Strategic Foresight in Corporate Hospitals of MaharashtraNehare UmaTrack 5 · Business Administration and Management 14 papersA Bibliometric Review of Financial Wellbeing Research and Its Implications for Employee BehaviourHawaldar Aparna\, Nair SrideviDemocratisation of the Workforce: Organisational Restructuring by and with AI?Sali ErkinWorking with AI in Secret: Why Employees Hide Their Use of Generative AIKassar GeorgeA Study on Non-Performing Assets Amongst Scheduled Urban Cooperative Banks in Gujarat: Trends\, Contributing Factors and IssuesVerma AbhishekAI-Driven Consumer Analytics and Workforce Resilience for Sustainable Business Transformation in the Chemical and Process IndustriesShelar VaibhavClose Enough to Be Fair? Psychological Distance\, Need for Cognition\, and Managers’ Compensation DecisionsBehnoush KangarlouHealthcare Accessibility in India: A Panel Analysis of State-Level Infrastructure\, Nursing Workforce\, AYUSH Integration\, and Hospitalization Outcomes (2014–2024)Kaushik Preeti\, Ramesh G.Impact of Diversity\, Equity\, Inclusion and Belongingness on Process Innovation of Selected Manufacturing Companies in NigeriaOnaolapo Opeyemi Samuel\, Odeh Callistus Destiny\, Olatunji Olaide Hezekiah\, Olatunji Titilayo FunkePsychological Safety and AI Adoption in the Singapore Workforce: A Moderated Mediation Model of AI Self-Efficacy and Organizational SupportGuo Qiang TanThe Effect of Employee Motivation on Organizational PerformanceSharma VaishnaviThe Future of Higher Education in the Age of Generative AI: Organizational Transformation\, Workforce Readiness\, and Digital ResilienceGarg Ankita\, Garg Ruchi\, Gupta Isha\, Gupta Nitin\, Kalwaghe AnandThe Impact of Business Process Management on Organizational PerformanceWandhekar Prathamesh\, Ware Bhakti\, Kothari BhumiThe Impact of Innovation and Digital Transformation on Entrepreneurial Success: A Study of Modern BusinessesPahilwan RiyaThe Role of Diversity\, Equity\, and Inclusion in Reducing Burnout Among Generation Z Employees in AcademiaRao Aishwarya\, K Bharath\, Tidake RutujaTrack 6 · Accounting\, Finance\, and Economics 9 papersAchieving the Carbon Neutrality Target in Selected OECD Countries: The Role of Renewable Energy and Electric VehiclesOuni HabibThe Malting and Brewing Sector and Its Importance for the Slovak EconomyGolej Julius\, Machalik VladimirArtificial Intelligence\, Sustainable Finance\, and Organizational Resilience: An Integrated Framework for Decision-Making Under Economic UncertaintyGarg Ruchi\, Garg Ankita\, Gupta Nitin\, Dumbre Vinit\, Sahal GauravDoes ESG Create Value Equally Across Europe? The Moderating Effect of Regional Characteristics on Financial PerformanceBožić MitarImpact of Digital Financial Literacy on Financial Decision Making Among Undergraduate StudentsKashid Swamini\, Datir Shraddha\, Nikam Sakshi\, Dive KavitaMutual Fund Investors and Irrational Behaviour: An Empirical InvestigationGupta JyotiOutsource or Backsource in a Fractured World? How Competitiveness\, Regulation\, Geopolitics\, and Environmental Pressures Shape Location Strategies in the Financial and Digital Sectors: A Configurational Analysis Based on Interviews and QCAKhyari HibatSectoral Work Environment and Investment Psychology Among Women Educators: Mediating Role of Herding Behaviour in Punjab and HaryanaBala RenuThe Impact of AI-Driven Market Intelligence on the Investment Decisions of Gen-Z Retail InvestorsChaudhari Ajay\, Painoli GirishTrack 7 · Marketing and Business Communication 12 papersRedefining the CMO Role in the Age of Generative AI: From Campaign Manager to Intelligence OrchestratorMoreno Reyes Fernando\, Kumar Phool\, Kress Sevilla AlejandroReputational Dynamics and Discursive Contestation in Digital Celebrity Culture: The Case of Blake Lively and It Ends with UsDe Cepeda LeyreSilent Shoppers\, Loud Data: Event-Based Funnel Analytics and Consumer Drop-Off in Digital RetailDaou Salma-Ines\, Mahouachi Salma\, Guedouar GhofranWe Create AI in Our Own Image: Customised Large Language Models for EnterprisesSali ErkinAntecedents of Digital Influencer Branding That Shape Brand Patronage in an Emerging Economy: A Qualitative AnalysisOzoh Uchechukwu\, Shittu SaheedDecoding the Social Influence Matrix: Dominating Influencer Marketing in the Digital RevolutionBharath K\, Sr Ramesh Kkumar\, Atish Kothavale Sakshi\, Ravindra Sancheti Diya\, Wakchaure AkshayFrom Personalization to Autonomy: Consumer Trust and Strategic Foresight in AI Agent–Driven Marketing Under Business ComplexityGodse Aniket\, Deb Saikat\, Dixit Surabhi\, Patre SmrutiNeed for Uniqueness in Gender-Neutral Jewellery Purchase Intention: Evidence from Gen ZP J Ayana\, Treasa Mendez Ottina\, Antony Jefin\, C A Rafeeka MolThe Green Purchase Gap: A Systematic Review of How Green Marketing Tools Translate into Consumer Purchase BehaviourEdeh Mark Bekweri\, Nze Nnenna JenniferTrust Beyond the Transaction: Consumer Decision-Making and Brand Legitimacy in India’s Building Materials MarketPatel KhushUnderstanding User Retention in AI Influencer Engagement: A Qualitative Exploration of StickinessBhatt Sudhanshu\, Jhawar AnandWhen Low Prices Backfire: Strategic Algorithmic Price Sequencing and Cognitive Biases in CommerceSaqib Najam
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